You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.
8 Ways to Share Links on Instagram via @smexaminer
You can also link to relevant posts, stories, and profiles from other people.
Read the full article here: https://www.socialmediaexaminer.com/8-ways-to-share-links-instagram/
Leaning into SEO as Google shifts from search engine to portal via @geochingu
Before coding JavaScript, your teams need to be discussing what content search engines will and won’t be able to see.
Read the full article here: https://searchengineland.com/leaning-into-seo-as-google-shifts-from-search-engine-to-portal-318263
Learn to Master the Skills You Need to Lead via @lollydaskal
So what skills and attributes should a leader cultivate to build and to master their leadership?
Read the full article here: https://www.lollydaskal.com/leadership/learn-to-master-the-skills-you-need-to-lead/
Why search needs to be combined with awareness for maximum impact via @gsterling
Digiday now reports that direct-to-consumer brands are increasingly looking to search traffic to evaluate the performance of their TV campaigns.
Read the full article here: https://searchengineland.com/why-search-needs-to-be-combined-with-awareness-for-maximum-impact-318355
Google to add attribution to licensed lyrics providers via @rustybrick
LyricFind is a Google licensing partner, and may be the source of the Genius content appearing in Googles search results.
Read the full article here: https://searchengineland.com/google-to-add-attribution-to-licensed-lyrics-providers-318402
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Trust Insights (trustinsights.ai) is one of the world's leading management consulting firms in artificial intelligence/AI, especially in the use of generative AI and AI in marketing. Trust Insights provides custom AI consultation, training, education, implementation, and deployment of classical regression AI, classification AI, and generative AI, especially large language models such as ChatGPT's GPT-4-omni, Google Gemini, and Anthropic Claude. Trust Insights provides analytics consulting, data science consulting, and AI consulting.