You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.
5 Ways to Increase Sales With Instagram via @smexaminer
An Instagram content strategy and branded profile make it easier to build relationships with future customers.
Read the full article here: https://www.socialmediaexaminer.com/5-ways-to-increase-sales-with-instagram/
Is Google June Update Using Wikipedia to Judge Sites? via @martinibuster
But it also instructs raters to use blogs, newspapers, review sites and advanced search operators to research the reputation of a site.
Read the full article here: https://www.searchenginejournal.com/google-june-update-wikipedia/313731/
Millions of fake Google Maps listings hurt real business and consumers via @geochingu
These fake listings push real businesses further down the local search results, impacting their ability to reach customers and make unsuspecting users easy targets for scammers.
Read the full article here: https://searchengineland.com/millions-of-fake-google-maps-listings-hurt-real-business-and-consumers-318629
The 5 Biggest Mistakes You Can Easily Avoid During Machine Learning With Python Training via @womenonbusiness
You need to supply enough data to the algorithm so it can process the data, learn from it, and make predictions based on it.
Read the full article here: https://www.womenonbusiness.com/the-5-biggest-mistakes-you-can-easily-avoid-during-machine-learning-with-python-training/
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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