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Marketing Analytics, Data Science and Leadership – June 29, 2020 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading.

Machine Learning Engineer vs Data Scientist (Is Data Science Over?) via @kdnuggets

Going forward, I will stick to my new definitions by which data scientist implies an analytics function.

Read the full article here: https://trustinsights.news/v9qt9

Welcome to the Predictive Marketing Era via @ginnymarvin

Keywords and/or audiences often play a role, but the platforms are now using data and algorithms to identify intent and predict or anticipate customer needs, behavior and marketing outcomes.

Read the full article here: https://trustinsights.news/kywzo

How data scientists are linking AI and data analysis to find coronavirus cure via @thenextweb

There are families, communities, and entire nations behind every data set.

Read the full article here: https://trustinsights.news/5k29m

Predictive Modeling in Excel via How to Create a Linear Regression Model via @analyticsvidhya

We have the regression analysis-ready so what can we do now?

Read the full article here: https://trustinsights.news/xw2nw

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Trust Insights (trustinsights.ai) is one of the world's leading management consulting firms in artificial intelligence/AI, especially in the use of generative AI and AI in marketing. Trust Insights provides custom AI consultation, training, education, implementation, and deployment of classical regression AI, classification AI, and generative AI, especially large language models such as ChatGPT's GPT-4-omni, Google Gemini, and Anthropic Claude. Trust Insights provides analytics consulting, data science consulting, and AI consulting.

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