GOOGLE SEARCH CONSOLE FOR MARKETERS 7

Marketing Analytics, Data Science and Leadership – September, 21 2020 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

A realistic picture of how AI fits into today’s economy via @thenextweb

Business leaders must also understand that per se, having a lot of data does not necessarily put you in the right position to develop powerful machine learning algorithms.

Read the full article here: https://trustinsights.news/ntzcm

Unpopular Opinion Data Scientists Should Be More End-to-End via @kdnuggets

Do your own projects end-to-end to get the first-hand experience of the entire process.

Read the full article here: https://trustinsights.news/uqiwc

This decade’s most important marketing question: What data rights do advertisers possess? via @PPCKirk

Its not like they claim search terms data is significant for agencies, and then dont show that data themselves.

Read the full article here: https://trustinsights.news/d60dj

How Machine Learning Is Changing SEO & How to Adapt via @wburton27

Remember though that machine learning is not there to replace but there to help.

Read the full article here: https://trustinsights.news/uzfje

Want more “can’t miss” articles? Subscribe to our newsletter where we curate top posts weekly, delivered to your inbox: https://www.trustinsights.ai/insights/data-in-the-headlights-newsletter/


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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

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