You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
How to Prove Social Media ROI (Includes a Free Calculator) via @ckjnewberry
If you were measuring social media ROI by revenue, a simple formula to do that looks like this: Profit / total investment X 100 = social media ROI.
Read the full article here: https://trustinsights.news/en5p4
How AI is Driving Innovation in Astronomy via @kdnuggets
The newly-discovered Kepler-90i a sizzling hot, rocky planet that orbits its star once every 14.4 days was found using machine learning from Google.
Read the full article here: https://trustinsights.news/aouy1
How Companies Can Gain Value From Small Data via insideBIGDATA via @insidebigdata
Whether you’re working with big or small data, you should understand your data before you try to gain deep insights from it.
Read the full article here: https://trustinsights.news/wgbq6
How to Analyze Facebook Live Video: A Marketing Tutorial via Social Media Examiner via @smexaminer
Creator Studio will give you general insights about your videos, as well as detailed data about individual videos.
Read the full article here: https://trustinsights.news/264bb
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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