You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
What’s a Competitive Analysis & How Do You Conduct One? via @christinew603
Chances are, if you come across a robust archive of content, your competitor has been publishing regularly.
Read the full article here: https://trustinsights.news/n5l7x
The Ultimate Guide to LinkedIn Analytics for B2B via @brentwrites
LinkedIn has evolved into the go-to social network for B2B brands. From finding top-tier talent to flexing your industry influence, a staggering 79% of marketers say that the platform is a prime source of new leads.
Read the full article here: https://trustinsights.news/50te9
Data Visualization 101: How to Choose the Right Chart or Graph for Your Data via @jamioetting
To create charts that clarify and provide the right canvas for analysis, you should first understand the reasons why you might need a chart.
Read the full article here: https://trustinsights.news/4c9kz
AI Is More Than a Model: Four Steps to Complete Workflow Success via @kdnuggets
The key element for success in practical AI implementation is uncovering any issues early on and knowing what aspects of the workflow to focus time and resources on for the best results—and it’s not always the most obvious steps.
Read the full article here: https://trustinsights.news/sa8jj
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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