You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
Martech 2030 Trend #5: Harmonizing Human Machine via @chiefmartec
Learning how to apply those talents effectively with a continuous wave of new technologies in the mix will be an important part of marketing career development moving forward.
Read the full article here: https://trustinsights.news/33huy
Why the Future of ETL Is Not ELT, But EL(T) via @kdnuggets
Analysts won’t see all the data in the warehouse, only the one that was kept during the transformation phase.
Read the full article here: https://trustinsights.news/ahwov
We can reduce gender bias in natural-language AI, but it will take a lot more work via @venturebeat
After training, if someone requests a translation and supplies the desired gender tag, the model should return the correct one and not just the majority gender.
Read the full article here: https://trustinsights.news/lrfx1
Why Data Management is So Crucial for Modern Cities via @insidebigdata
These objectives can be accomplished much easier with the use of a modern data estate.
Read the full article here: https://trustinsights.news/m3lxl
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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