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Marketing Analytics, Data Science and Leadership – April 12, 2021 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

IBM Quantum systems accelerate discoveries in science via @ibmresearch

While IBM is developing our own ecosystem through accessible services on the IBM Cloud, we think that quantum access is important beyond our own communities.

Read the full article here: https://trustinsights.news/ynlns

Link Building Strategies for a New Business in 2021 via @RWW

If you want your website to build authority, which is the desired end result of link building and SEO, you need to ensure your links are all good quality and lead to informative and legit pages.

Read the full article here: https://trustinsights.news/29hgo

Trifacta expands data preparation tools with Databricks integration via @venturebeat

Trifacta traces its lineage back to a research project that involved professors from Stanford University and the University of California at Berkley and created a visual tool to enable data analysts to load data without having programming skills.

Read the full article here: https://trustinsights.news/26j4z

Facebook Ads vs. Google Ads: Which is Better for Your Brand? via @martinabretous

With that in mind, it’s a great place for users to discover your brand, especially if you don’t think it relates to a topic users will be searching.

Read the full article: https://trustinsights.news/pbp75

Want more “can’t miss” articles? Subscribe to our newsletter where we curate top posts weekly, delivered to your inbox: https://www.trustinsights.ai/insights/data-in-the-headlights-newsletter/


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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

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