GDPR Resources

GDPR took effect in May of 2018, and regulates the privacy rights of people within the EU. One of the challenges of GDPR compliance is a spectacular amount of incorrect information circulating about the topic over the past couple of years. We’ve seen people referencing GDPR as applying to only EU citizens (incorrect, all people within the physical boundaries of the EU), and many other misconceptions. Here are some consolidated resources to help you navigate GDPR compliance.

First and foremost, what is GDPR? Learn GDPR from the horse’s mouth, the official GDPR page of the EU. Read through it, especially the FAQ.

Next, check out this short “Little Bee Book” guide to GDPR from IBM (PDF download).*

For companies and their specific GDPR implementations, here are a handful of companies we all do business with regularly and their GDPR announcements:

• Facebook GDPR
• Google GDPR
• IBM GDPR
• Microsoft GDPR (also governs LinkedIn)
• Apple Governance and GDPR
• Amazon GDPR

Disclaimer: Neither Trust Insights nor its principals are lawyers, and the above does not constitute legal advice. Consult a qualified legal resource for questions about compliance with international laws and regulations.

Watch these short videos by Trust Insights co-founder Christopher Penn on GDPR 101 for Marketers:

And on Google Analytics and GDPR features:

Got questions about GDPR? Consult an actual lawyer. GDPR is a legal regulation and to make the most informed decisions, we strongly encourage consulting your legal and compliance counsel.

Want help with data and analytics? Contact Trust Insights here.

* Disclosure: Trust Insights is a registered IBM Business Partner, and receives financial remuneration from IBM for any partnership agreements we enter into.

Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.