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Marketing Analytics, Data Science and Leadership – August 23, 2021 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.

LinkedIn Analytics: The Complete Guide for Marketers via @KarinOlafson

LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. This data allows you to prove and improve your social media ROI.

Read the full article here: https://trustinsights.news/5miac

Personal Branding: What is it, Examples & Strategies For 2021 via @neilpatel

They might both cover similar topics, but Marie’s personality (and therefore, content, design, and other branding elements) are polar opposites.

Read the full article here: https://trustinsights.news/66nsh

The New Moz SEO Q&A: 100K URL Migration Case Study via @Moz

We did not redirect these URLs, and simply let them 404 after the migration.

Read the full article here: https://trustinsights.news/fnata

When RPA meets data science via @InfoWorld

Deploying data science in production is, in essence, an RPA problem.

Read the full article here: https://trustinsights.news/gg8ng

Want more “can’t miss” articles? Subscribe to our newsletter where we curate top posts weekly, delivered to your inbox: https://www.trustinsights.ai/insights/data-in-the-headlights-newsletter/


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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.

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