You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
IBM Named a 2021 Gartner Peer Insights Customers Choice for Analytics and Business Intelligence Platforms via @ibm
It is therefore with great excitement and appreciation that we announce that we have been recognized as a Customers Choice in the August 2021 Gartner Peer InsightsVoice of the Customer:
Read the full article here: https://trustinsights.news/d6kzs
What is a data warehouse? The source of business intelligence via @InfoWorld
Qubole, a vendor of cloud data warehouse tools for data lakes, estimates that 90% of the data in most data lakes is inactive.
Read the full article here: https://trustinsights.news/khyz2
SEO Content Writing vs. SEO Copywriting: What’s the Difference? via @seocopychick
Looking to hire an SEO writer for your brand? The difference between an SEO copywriter and content writer can affect your campaign’s success.
Read the full article here: https://trustinsights.news/1a5zi
5 Questions You Should Ask to Determine Whether TikTok or Instagram Is Better for Your Influencer Marketing Campaign via @Entrepreneur
You may find that one platform is clearly right for your brand or you may see opportunities to connect with your target audience across both.
Read the full article here: https://trustinsights.news/5lu85
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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