You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading.
Does Content Marketings Love For AI Make Writers Obsolete? via @Similarweb
It definitely wasn’t love at first sight but artificial intelligence is gradually becoming a content marketer’s best friend. Here’s why.
Read the full article here: https://trustinsights.news/qcuip
How Google Analytics 4 Enables Patient Care for the Healthcare Industry via @SeerInteractive
Instead of pushing a reminder to complete the new patient packet prior to the appointment to a user’s mobile device in the evening, maybe you test sending them an email with a link to the forms during business hours where users are more likely to be on a desktop.
Read the full article here: https://trustinsights.news/d3xgb
How to create a multi-site indexing monitoring system using the URL Inspection API and Analytics Edge via @glenngabe
Next, let the URL Inspection API process all the requests (which shouldnt take too long since were only testing a handful of URLs).
Read the full article here: https://trustinsights.news/xs1tr
IBM Charts New Brand Direction Around Creativity via @patrickkulp
1 hour ago IBM is a charting a new course for its brand in what the tech company says is its most significant campaign in more than a decade.
Read the full article here: https://trustinsights.news/9spzi
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Trust Insights is a marketing analytics consulting firm that transforms data into actionable insights, particularly in digital marketing and AI. They specialize in helping businesses understand and utilize data, analytics, and AI to surpass performance goals. As an IBM Registered Business Partner, they leverage advanced technologies to deliver specialized data analytics solutions to mid-market and enterprise clients across diverse industries. Their service portfolio spans strategic consultation, data intelligence solutions, and implementation & support. Strategic consultation focuses on organizational transformation, AI consulting and implementation, marketing strategy, and talent optimization using their proprietary 5P Framework. Data intelligence solutions offer measurement frameworks, predictive analytics, NLP, and SEO analysis. Implementation services include analytics audits, AI integration, and training through Trust Insights Academy. Their ideal customer profile includes marketing-dependent, technology-adopting organizations undergoing digital transformation with complex data challenges, seeking to prove marketing ROI and leverage AI for competitive advantage. Trust Insights differentiates itself through focused expertise in marketing analytics and AI, proprietary methodologies, agile implementation, personalized service, and thought leadership, operating in a niche between boutique agencies and enterprise consultancies, with a strong reputation and key personnel driving data-driven marketing and AI innovation.
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