So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode. In this week’s episode of So What? we focus on what’s next in generative AI. We walk through governance and processes around training AI […]
Category: artificial intelligence
INBOX INSIGHTS, April 12, 2023: All About Generative AI
INBOX INSIGHTS: All About Generative AI (4/12) :: View in browser 👉 80 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 An overview of generative AI We’ve well established that of the two of us, Chris is the technologist and I am not. […]
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In-Ear Insights: What is Generative AI?
In this week’s In-Ear Insights, Katie and Chris discuss generative AI, one of the three major branches of artificial intelligence. This includes tools like ChatGPT, Google Bard, and Microsoft Copilot. They start by defining artificial intelligence and the three big categories within it: regression, classification, and generation. Generative AI makes things and allows people to […]
Mailbag Monday: What should we be looking for with a prompt engineer?
Katie and Chris answer your marketing, data, and AI questions every Monday! This week, Rick asked, “We are looking to enhance our content team with a prompt engineer in the near future, what should we be looking for specifically as we would be looking to enhance both SEO and PPC ads?” Tune […]
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TrustInsights.ai Announces 400% Workforce Expansion with Cutting-Edge AI Employees
FOR IMMEDIATE RELEASE TrustInsights.ai Announces 400% Workforce Expansion with Cutting-Edge AI Employees Boston, MA – April 1, 2023 – TrustInsights.ai, a leading marketing and management consulting agency based in Boston, today announced plans to expand its workforce by 400% with the addition of 12 new AI employees. The advanced large language model (LLM) powered machines […]
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INBOX INSIGHTS, March 29, 2023: Staying Productive, Instagram Engagement
INBOX INSIGHTS: Staying Productive, Instagram Engagement (3/29) :: View in browser 👉 94 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 Tips to Stay Productive and Motivated – From Real People! Staying productive and motivated is hard for most of us. I thought […]
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In-Ear Insights: Practical Use Cases of ChatGPT
In this week’s In-Ear Insights, Katie and Chris talk through a half dozen practical use cases of ChatGPT, why they work, and what you can do to make generative AI tools more useful and powerful in your own work. [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the […]
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So What? Integrating AI into your company
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to integrate AI into your company. We walk through the latest developments with […]
Large Language Model Bakeoff: ChatGPT, Microsoft Bing, Google Bard
We’re going to do a large language model bakeoff, pitting Google Bard, Microsoft Bing, and OpenAI’s GPT-4 against a series of 11 questions that will test their capabilities and compare outputs for a set of common tasks, informational and generative. Here are the 11 questions we tested: 1. What do you know about marketing expert […]
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INBOX INSIGHTS, March 22, 2023: Fact-Checking AI, Social Media at Conferences
INBOX INSIGHTS: Fact-Checking AI, Social Media at Conferences (3/22) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! How Do I Know if My AI Information Is Correct? Unless you’re living under a rock, you’ve probably heard a thing or two about all the advances in AI over recent […]
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