The unaware audience

Cognitive Marketing at IBM THINK 2019

IBM THINK is the premier gathering of technologists, marketers, and subject matter experts for all things IT, security, compliance, and AI/machine learning. I’m honored to be speaking again at THINK, this year in San Francisco, February 11-15. What will I be presenting? I’ll be showing some brand new applications of machine learning for marketing, five […]

Read More… from Cognitive Marketing at IBM THINK 2019

The unaware audience 4 1

{PODCAST} In-Ear Insights: How AI Will Change Marketing, from MinneFRAMA 2018

In this audio recording from the MinneAnalytics MinneFRAMA finance conference, listen as Trust Insights co-founder delivers a technical talk on the applications of AI for marketing. Watch the talk here. Listen to the audio here: Download the MP3 audio here. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is […]

Read More… from {PODCAST} In-Ear Insights: How AI Will Change Marketing, from MinneFRAMA 2018

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 6

Powering Customer Experience with Predictive Analytics – Evangelism

The customer experience is arguably the most important part of your business. Without customers, you aren’t able to meet any of your business goals. Without a solid customer experience, you will have a hard time attracting and keeping new business. How do we even start to tackle the customer experience and understand what our audience […]

Read More… from Powering Customer Experience with Predictive Analytics – Evangelism

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 5

Powering Customer Experience with Predictive Analytics – Loyalty

The customer experience is arguably the most important part of your business. Without customers, you aren’t able to meet any of your business goals. Without a solid customer experience, you will have a hard time attracting and keeping new business. How do we even start to tackle the customer experience and understand what our audience […]

Read More… from Powering Customer Experience with Predictive Analytics – Loyalty

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 8

Winning with AI: Drones and IBM Watson Visual Recognition

Artificial intelligence is a powerful tool, but until recently, has required substantial technical expertise even for a proof of concept. Drone technology has equally been either cheap but unreliable or very expensive and required significant training. In this video, watch as cofounder Christopher Penn shows the integration of a DJI Tello drone, Google Photos, and […]

Read More… from Winning with AI: Drones and IBM Watson Visual Recognition

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 9

{PODCAST} In-Ear Insights: AI for Digital Marketing Leaders

In this episode, listen to co-founder Christopher Penn’s keynote address to the FUSE Digital Marketing Summit, an elite, invitation-only event for CMOs and top marketing leaders. Hear what leaders heard about adapting their organizations for AI, learning what’s coming, and what to do to prepare their companies. If you’d like to watch the video instead […]

Read More… from {PODCAST} In-Ear Insights: AI for Digital Marketing Leaders

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 10

{PODCAST} In-Ear Insights: AI and Analytics

In this week’s episode of In-Ear Insights, we eavesdrop on our MarketingProfs B2B Forum session talk about AI and analytics. When only 30% of CMOs use the analytics their organizations generate, and 70% of companies ignore their data, we know there’s plenty of room for improvement. Tune in as we explore AI and how it’s […]

Read More… from {PODCAST} In-Ear Insights: AI and Analytics

Predictive CX Series

Powering Customer Experience with Predictive Analytics – Purchase

The customer experience is arguably the most important part of your business. Without customers, you aren’t able to meet any of your business goals. Without a solid customer experience, you will have a hard time attracting and keeping new business. How do we even start to tackle the customer experience and understand what our audience […]

Read More… from Powering Customer Experience with Predictive Analytics – Purchase

Predictive CX Series

Powering Customer Experience with Predictive Analytics – Evaluation

The customer experience is arguably the most important part of your business. Without customers, you aren’t able to meet any of your business goals. Without a solid customer experience, you will have a hard time attracting and keeping new business. How do we even start to tackle the customer experience and understand what our audience […]

Read More… from Powering Customer Experience with Predictive Analytics – Evaluation

Free NaNoWriMo Emotion Arc Analyzer for Authors and Proofreaders

Free NaNoWriMo Emotion Arc Analyzer for Authors and Proofreaders

It’s the start of National Novel Writing Month, or NaNoWriMo. One of the challenges of writing at scale is ensuring that your individual chapters and the work overall fit the emotional arc needed to hook a reader and keep them reading, especially if you publish a serial story. To help, Trust Insights has made an […]

Read More… from Free NaNoWriMo Emotion Arc Analyzer for Authors and Proofreaders

Pin It on Pinterest