So What You Built an Ideal Customer Profile Now What

So What? You Built An Ideal Customer Profile, Now What?

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? you’ll learn how to use your ideal customer profile to improve your marketing. You’ll see how to […]

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AI Adoption

AI Adoption

This content was originally featured in the July 31st, 2024 newsletter found here: INBOX INSIGHTS, July 31, 2024: AI Adoption, Hiring Industries 👉 Register for our upcoming free webinar, Generative AI for Hospitality! How Do You Convince the Unconvinced? AI isn’t for me. AI will take my job. I can do it better than AI. Trust […]

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INBOX INSIGHTS, August 7, 2024: Generative AI All or Nothing, Unstructured Data Analysis with AI

INBOX INSIGHTS: Generative AI All or Nothing, Unstructured Data Analysis with AI (8/7) :: View in browser 👉 Register for our upcoming free webinar, Generative AI for Hospitality! Is Generative AI All or Nothing? Chris asked me about how to convince someone that they should use generative AI. In last week’s newsletter, I wrote about […]

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In-Ear Insights Change Management and GEnerative Artificial intelligence

In-Ear Insights: Change Management and Generative Artificial intelligence

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss change management, generative artificial intelligence, and how to help your team embrace AI and what to do with team members who are resistant to AI adoption. Learn why the human element remains critical for successful AI implementation and how to best […]

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Hiring Industries

Hiring Industries

This content was originally featured in the July 31st, 2024 newsletter found here: INBOX INSIGHTS, July 31, 2024: AI Adoption, Hiring Industries In this week’s Data Diaries, let’s expand our look at the employment market. Usually we just look at open marketing positions to get a sense of how the marketing industry is doing, but […]

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So What How to Identify Generative AI Use Cases

So What? How to Identify Generative AI Use Cases

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to identify AI use cases for marketing. Discover the six specific […]

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INBOX INSIGHTS, July 31, 2024: AI Adoption, Hiring Industries

INBOX INSIGHTS: AI Adoption, Hiring Industries (7/31) :: View in browser 👉 Register for our upcoming free webinar, Generative AI for Hospitality! How Do You Convince the Unconvinced? AI isn’t for me. AI will take my job. I can do it better than AI. Trust me. Most days I’m in the “unconvinced” category. However, when […]

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In-Ear Insights Limitations of Generative Analytics

In-Ear Insights: Limitations of Generative Analytics

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the limitations of generative analytics, particularly for casual users. Discover why subject matter expertise is still essential for accurate data analysis, even with these powerful tools. Learn practical strategies for determining if a task is suitable for generative AI and how […]

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LLama Model 1

What the Llama Model Means for AI

This data was originally featured in the July 24th, 2024 newsletter found here: INBOX INSIGHTS, JULY 24, 2024: HOW TO GET INVOLVED, WHAT THE LLAMA MODEL MEANS FOR AI In this week’s Data Diaries, let’s take a step back for a moment to talk grand strategy, generative AI, and the big picture. Yesterday, July 23, […]

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