MODELS VS APPS

AI Models vs Apps

This data was originally featured in the January 29th, 2025 newsletter found here: INBOX INSIGHTS, January 29, 2025: Prioritizing People, AI Models vs Apps In this week’s Data Diaries, let’s demystify something about AI models. A lot of people have spilled a lot of digital ink about the newest AI model, Deepseek, and their (justified) […]

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MARKETINGJOBS REPORT

Marketing Jobs Report

This data was originally featured in the January 8th, 2025 newsletter found here: INBOX INSIGHTS, January 8, 2025: Rooted In The Basics, Marketing Jobs Report In this week’s Data Diaries, let’s kick off the new year (which somehow simultaneously feels like minutes ago and months ago) with a look at the marketing job market. How […]

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So What How to use Generative AI to Analyze Data

So What? How to use Generative AI to Analyze Data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to analyze data, starting with […]

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Securing digital ghosts

Securing Our Digital Ghosts

This content was originally featured in the December 4th, 2024 newsletter found here: INBOX INSIGHTS, December 4, 2024: Securing Our Digital Ghosts, AI Use Cases The concept of a “digital ghost” has been on my mind lately, sparked by a recent conversation with Chris Penn. For those unfamiliar, your digital ghost is the collection of your […]

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In-Ear Insights Analyzing Data with Generative AI

In-Ear Insights: Analyzing Data with Generative AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing data with generative AI. You’ll discover how to leverage AI to understand your marketing data better. You’ll learn powerful techniques to identify trends and patterns in your data, even if you’re not a data scientist. You’ll learn to use the […]

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AI USE CASES

AI Use Cases

This data was originally featured in the December 4th, 2024 newsletter found here: INBOX INSIGHTS, December 4, 2024: Securing Our Digital Ghosts, AI Use Cases In this week’s Data Diaries, let’s take a sneak peek at some data from our upcoming series, the 12 Days of AI Use Cases. This is the successor to the […]

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Everything can be measured

Everything Can Be Measured

This content was originally featured in the November 13th, 2024 newsletter found here: INBOX INSIGHTS, November 13, 2024: Validating Ideas With User Stories, Everything Can Be Measured In this week’s Data Diaries, let’s recap a brief reminder that arose during our MarketingProfs B2B Forum workshop this year. When we talk about using data to make […]

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So What 2024 Year In Review

So What? 2024 Year in Review of Marketing and AI Trends

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the most important marketing and AI trends of 2024. […]

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So What 2025 Trends in Marketing

So What? 2025 Trends in Marketing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the top marketing trends for 2025. You’ll discover how […]

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Emerging Trend Identification

Emerging Trend Identification

This data was originally featured in the November 6th, 2024 newsletter found here: INBOX INSIGHTS, November 6, 2024: Take Care of Yourself, Emerging Trend Identification In this week’s Data Diaries, let’s explore more on the topic of trend identification, especially emerging trends. One of the great challenges of emerging trend analysis is… well, it’s emerging. […]

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