What is marketing intelligence and how can it help your business 10

Review your data before you make decisions

This content was originally featured in the January 11, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/01/inbox-insights-january-11-2023-data-before-decisions-recession-indicator/ I love data. That’s a given. But more than the data itself, I love the story and the action. I’m a problem solver, a fixer. If I can’t figure out what to do, I dig deeper. Over the weekend, I was […]

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IN-EAR INSIGHTS DATA STORYTELLING AND COMPLEX EXPLANATIONS

In-Ear Insights: Data Storytelling and Complex Explanations

In this week’s In-Ear Insights, Katie and Chris tackle an audience question: “Any general advice to simplify data explanations for decision makers who can’t follow a complex explanation (which always sounds like you are trying to cover for something)?” We look at what makes an explanation difficult or complex, and how to emotionally involve stakeholders […]

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