So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]
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So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn what an AI agent is and how you can use […]
This content was originally featured in the June 12th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 12, 2024: UNIVERSAL ANALYTICS DATA, PROCESSING UNSTRUCTURED SOCIAL DATA DO YOU NEED TO KEEP UNIVERSAL ANALYTICS DATA? In case you weren’t aware, your access to Universal Analytics (UA) data is being cut on July 1, 2024. To that, your UA property […]
This content was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE I thought I’d try an experiment this week. We’ve spent time internally building custom models for various purposes. I was curious how close to a polished post I could get […]
This data was originally featured in the April 17th, 2024 newsletter found here: INBOX INSIGHTS, APRIL 17, 2024: THE PROMPT ENGINEERING LIFE CYCLE, USING ANALYTICS WITH AI In this week’s Data Diaries, let’s talk about using analytics with AI. We’ve all collectively spent the last 18 months foaming at the mouth about generative AI – […]
In this week’s Data Diaries, let’s talk about GA4 Generative AI and analytics for a minute. What do we love about data and analytics? When properly done, when grounded in reality, data and analytics can help point us in the right direction. What marketing channel is working best? Data is generally more helpful than an […]
As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic analytics for GA4, to understand whether or not your GA4 is working correctly. It’s important to note that we won’t be examining GA4 for […]
Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 4 OF 4
INBOX INSIGHTS: Ideal Customer Profiles, GA4 Generative AI (3/6) :: View in browser 👉 Missed our last Intro to Generative AI webinar? Catch the next one for free on March 19. Register here! Using Generative AI to Build Your Ideal Customer Profile (ICP) My brain is buzzing and my head is spinning. Chris and I […]
Read More… from INBOX INSIGHTS, March 6, 2024: Ideal Customer Profiles, GA4 Generative AI
As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic analytics for GA4, to understand whether or not your GA4 is working correctly. It’s important to note that we won’t be examining GA4 for […]
Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 3 OF 4
This data was originally featured in the February 14th, 2024 newsletter found here: INBOX INSIGHTS, FEBRUARY 14, 2024: THE PROBLEM WITH JARGON, GA4 DIAGNOSTICS As we covered recently on the Trust Insights livestream, Google Analytics 4 can be a bit cumbersome to use. So starting this week, I’ll be sharing a four part series on diagnostic […]
Read More… from DIAGNOSTIC REPORTS OF GA4 HEALTH, PART 2 OF 4
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