AI PROMPTING

AI Prompting Frameworks

This data was originally featured in the April 9th, 2025 newsletter found here: INBOX INSIGHTS, April 9, 2025: AI Integration Strategy Part 1, AI Prompting Frameworks This week, let’s revisit prompting frameworks. A long time ago in AI years, Trust Insights created the RACE framework for AI prompting: Role: tell the model who it is Action: […]

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AI Stability

AI Stability vs. Capability

This data was originally featured in the April 2nd, 2025 newsletter found here: INBOX INSIGHTS, April 2, 2025: Failing Up, AI Stability vs. Capability In this week’s Data Diaries, let’s talk about AI tool choice and software. One of the most common questions I’m asked at literally every event is what AI software an organization […]

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In-Ear Insights What is Model Context Protocol (MCP) And Agentic AI

In-Ear Insights: What is Model Context Protocol (MCP) And Agentic AI?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss MCP (Model Context Protocol) and agentic marketing. You’ll learn how MCP connects AI tools to automate tasks—but also why technical expertise is essential to use it effectively. You’ll discover the three layers of AI adoption, from manual prompts to fully autonomous […]

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MANAGING AI NEWS

Managing AI News

This data was originally featured in the March 19th, 2025 newsletter found here: INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News In this week’s Data Diaries, let’s talk about evaluating AI news. There’s a very nearly literal firehose of AI news spewing information at you every day. Since we last spoke a week […]

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Trust Insights header image with the title "AI Use Case Formats"

AI Use Case Formats

This data was originally featured in the February 19th, 2024 newsletter found here: INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats In this week’s Data Diaries, let’s talk about the ingredients for a good use case. To be clear, a use case isn’t the same as a case study – a […]

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Considerations for Local AI

Considerations for Local AI

This content was originally featured in the January 15th, 2025 newsletter found here: INBOX INSIGHTS, January 15, 2025: Considerations for Local AI, Data Analysis with AI Four Considerations for Local AI Models I’ve been thinking a lot about the future of AI implementation in businesses. After spending the last few years helping companies navigate their […]

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In-Ear Insights Analyzing Data with Generative AI

In-Ear Insights: Analyzing Data with Generative AI

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing data with generative AI. You’ll discover how to leverage AI to understand your marketing data better. You’ll learn powerful techniques to identify trends and patterns in your data, even if you’re not a data scientist. You’ll learn to use the […]

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So What AI Music Generation for Marketing

So What? AI Music Generation for Marketing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how AI music generation tools, like Suno, are changing the […]

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Unstructured Data Analysis With AI

Unstructured Data Analysis With AI

This data was originally featured in the August 7th, 2024 newsletter found here: INBOX INSIGHTS, August 7, 2024: Generative AI All or Nothing, Unstructured Data Analysis with AI In this week’s Data Diaries, let’s talk about a use case for generative AI that very few people think about: generation of quantitative data. Now, before we […]

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