Category: influencer marketing

DIGITAL FOOTPRINT COMPETITIVE ANALYSIS 2

{PODCAST} In-Ear Insights: Influencer Marketing

Posted on October 17, 2018 by cspenn

In this episode of In-Ear Insights, join cofounders Katie Robbert and Christopher Penn as they wade through the murky waters of influencer marketing. What responsibilities does an influencer have? What responsibilities does a company have? What’s working today in modern influencer marketing? Tune in as we cover employee advocacy, how much influencers are being paid, […]

Read More… from {PODCAST} In-Ear Insights: Influencer Marketing

Are you using your demographic data 6

{PODCAST} In-Ear Insights: Cats and Dogs of Pet Influencer Marketing

Posted on July 20, 2018 by cspenn

In today’s episode of the In-Ear Insights podcast, we look at the power of pets – namely, dog and cat petfluencers. We dig into: What is an influencer? Why dogs make better influencers than cats when it comes to costumes. How to think about pet influencers, including analytics to assess. Tactical takeaways, such as where […]

Read More… from {PODCAST} In-Ear Insights: Cats and Dogs of Pet Influencer Marketing

Pin It on Pinterest