how to update outdated plans

How to update outdated plans

I saw something floating around the internet last week about how the constitution, written over 200 years ago, was written by men who didn’t believe in science or had electricity. I’m paraphrasing since I can’t seem to track down the exact post. Take heart, this is not a political post that goes into America’s history. […]

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{PODCAST} In-Ear Insights: Artificial Intelligence and Corporate Culture

{PODCAST} In-Ear Insights: Artificial Intelligence and Corporate Culture

In this week’s In-Ear Insights, Katie and Chris discuss how artificial intelligence impacts corporate culture and vice versa. Learn about the two different types of organizations, use cases for AI in corporate management, and the hidden danger of AI and institutional knowledge in your corporation. [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]

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{PODCAST} In-Ear Insights: Essential Management Skills

In this week’s In-Ear Insights, Katie and Chris answer a listener question: what are the most important skills or things to know when you become a new manager? What are some of the major obstacles that individual contributors face when finding themselves in a management role? Tune in to learn about essential management skills. You’ll […]

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{PODCAST} In-Ear Insights: 2020 Year in Review

In this week’s In-Ear Insights, Katie and Chris look at the year that was: the highs, the lows, the lessons learned. What allowed companies to survive? What doomed others? How did some of our beloved practices like forecasting fare? And what should we think about changing for 2021? Pull up a chair, grab your beverage […]

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{PODCAST} In-Ear Insights: Shiny Object Syndrome and Tech Arrogance

{PODCAST} In-Ear Insights: Shiny Object Syndrome and Tech Arrogance

In this week’s In-Ear Insights, Katie and Chris discuss shiny object syndrome, blind spots in your marketing technology (especially around AI and machine learning) and how arrogance can lead to substantial technical problems in your tech stack and company culture. How can you avoid pitfalls and blind spots? How do you manage AI and machine […]

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Our Three words for 2020

Our three words for 2020

New Year, New You. Right? It’s the time for fresh starts and promises to be better. A smarter way to approach the new year, especially for a marketing analytics company, is not with resolutions but with words – three to be exact. Chris Brogan started this exercise back in 2006 and, for Trust Insights, it […]

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social media marketing strategy

Marketing Analytics, Data Science and Leadership – September 23, 2019 Week In Review

You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. Is Your Company Socially Responsible? via @WhartonKnows Corporate social responsibility has increasingly become an important […]

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