In this week’s In-Ear Insights, Katie and Chris discuss a thought-provoking question raised during a recent talk: Will AI Make Us Lazy and Stupid? Is there a genuine risk with the use of AI? Will it make us lazy and reduce the quality of our work? We explore the impact of AI on human behavior […]
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INBOX INSIGHTS: Understanding Technologists, Twitter Algorithm (4/19) :: View in browser 👉 76 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 Understanding Your Technologist This week, I wanted to try an experiment. I’ve been working on content about the challenges non-technical managers will […]
Read More… from INBOX INSIGHTS, April 19, 2023: Understanding Technologists, Twitter Algorithm
INBOX INSIGHTS: Happy Fifth Birthday, Trust Insights (3/15) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! Five years of Trust Insights – Lessons Learned (Almost) On this day, five years ago, I sat in my quiet house, stared at my laptop and then…nothing. I had no idea what […]
Read More… from INBOX INSIGHTS, March 15, 2023: Happy Fifth Birthday, Trust Insights
INBOX INSIGHTS: Starting Over, ChatGPT Apps (3/8) :: View in browser 👉 Take our Measurement Strategies for Agencies course now for free! March 2023 One Click Poll Please click/tap on just one answer – this is our monthly survey to see how we’re doing, so please do take it each month! How likely are you […]
Read More… from INBOX INSIGHTS, March 8, 2023: Starting Over, ChatGPT Apps
In this week’s In-Ear Insights, Katie and Chris talk vendor and partner management, aka third party relationship management. What is it? How do you choose vendors and partners who fit your requirements best? How do you position yourself as the vendor of choice? Tune in to find out! [podcastsponsor] Watch the video here: Can’t see […]
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In this week’s In-Ear Insights, Katie and Chris discuss how to manage motivation of a team, especially in demotivating circumstances. How do you keep people interested over a long period of time in a sustainable way? What if you don’t have the budget or resources for tangible retention methods? Tune in to learn motivation tips! […]
Read More… from In-Ear Insights: Motivation, Momentum, and Management
In this week’s In-Ear Insights podcast episode, Katie and Chris talk about one of the secrets of the C-Suite, based on a recent LinkedIn article. What does one set of executives do to be more productive that others don’t, and what lessons we can learn from it? Tune in to find out! [podcastsponsor] Watch the […]
When you’re in the role of Marketing Manager, you have a lot of things that you’re responsible for. Let’s dig in: A Marketing Manager needs to know about Marketing Planning You need to have a plan. That’s always step number one. You can use the 5Ps to kick off your planning exercise. Purpose: What problem […]
Read More… from What skills should a Marketing Manager have?
I’m not great at social media. I’m pretty terrible at it. I’m terrible at the parts where I have to promote myself and create marketing jargon. (I feel like) I tend to come across as a used car salesperson. But social media is also about connecting, networking, and fostering relationships. This is where building a […]
Read More… from Lessons from an accidental community manager
In this episode, Katie and Chris tackle a question from a recent conference. An agency CEO asked whether or not a leader needed ego to be successful, particularly when they observed their competitors being bold and brash and also being more successful. Dig into our answers and find out whether ego is a help or […]
Read More… from {PODCAST} In-Ear Insights: Do You Need Ego To Be Successful?
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