INBOX INSIGHTS: Revisiting Marketing Tactics and Strategies (9/20):: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! Re-Evaluate Your Opinions For most of my life I thought I didn’t like baked apples. Apple pie? No, thank you. Apple crisp? Pass. Apple […]
Read More… from INBOX INSIGHTS, September 20, 2023: Revisiting Marketing Tactics and Strategies
This data was originally featured in the July 5, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-5-2023-predicting-when-not-to-send-email-substack-newsletters/. In this week’s Data Diaries, it should be no surprise that email marketing is hotter than ever, even on the slow weeks as Katie mentioned in the opening. With chaos engulfing social media, ads becoming more expensive due to reduced inventory, […]
INBOX INSIGHTS: Innovation Prerequisites, Twitter vs Threads (07/19):: View in browser 👉 We just added a new module to our Google Search Console course on generative AI and SEO. Go take it if you haven’t already! What We Get Wrong About Innovation “Never have a good conversation behind closed doors.” Last week, someone on LinkedIn […]
Read More… from INBOX INSIGHTS, July 19, 2023: Innovation Prerequisites, Twitter vs Threads
The Netflix TV series Warrior Nun was cancelled on December 13, 2022. As with so many other shows and franchises, fans of the series took to social media to protest it – but the Warrior Nun fandom took a different approach. Rather than uncoordinated yelling, fans self-organized in what was one of the most interesting […]
Read More… from Data Science, Analytics, and AI Behind the Save Warrior Nun Campaign
INBOX INSIGHTS: Monthly Reporting Part 3, Instagram for Influencers (6/21) :: View in browser 👉 Until July 2, take 50% off our Google Analytics 4 course with discount code TENDAYSLEFT 👉 Want someone to just do it for you? Let us know how we can help. Monthly Reports, Part 3: Process and Platform If you’re […]
Read More… from INBOX INSIGHTS, June 21, 2023: Monthly Reporting Part 3, Instagram for Influencers
INBOX INSIGHTS: Monthly Reporting Part 2, Instagram for Brands (6/14) :: View in browser 👉 17 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 👉 Want someone to just do it for you? Let us know how we can help. Monthly Reports, Part […]
Read More… from INBOX INSIGHTS, June 14, 2023: Monthly Reporting Part 2, Instagram for Brands
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the age-old question of whether to buy or build marketing technology. They explore various aspects of this decision, including business strategy, in-house skills, regulatory requirements, long-term considerations, and the value of owning versus renting. They also touch on the growing importance […]
Read More… from In-Ear Insights: Buy Or Build Marketing Technology?
INBOX INSIGHTS: Monthly Reporting, Burnout (6/7) :: View in browser 👉 24 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 👉 Want someone to just do it for you? Let us know how we can help. June 2023 One Click Poll Please click/tap […]
Read More… from INBOX INSIGHTS, June 7, 2023: Monthly Reporting, Burnout
INBOX INSIGHTS: Universal Analytics Migration, LGBTQ+ Hate Crimes (5/31) :: View in browser 👉 31 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 👉 Want someone to just do it for you? Let us know how we can help. Should You Migrate Universal […]
Read More… from INBOX INSIGHTS, May 31, 2023: Universal Analytics Migration, LGBTQ+ Hate Crimes
In this week’s In-Ear Insights, Katie and Chris review marketing mix modeling, media mixed modeling, and whether Tiktok’s Marketing Mix Modeling study has any insights marketers can learn from. Tune in to find out more! [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the […]
Read More… from In-Ear Insights: Tiktok and Marketing Mix Modeling
Newsletter
Podcast
