INBOX INSIGHTS: Marketing Planning, 2022 Trends, Press Releases (11/17) :: View in browser Learn the fundamentals of marketing analytics in a brand new talk » Marketing Planning: A Different Approach We’re about a week and a half out from US Thanksgiving. I assume you’re knee-deep in planning mode. You’re planning your menu. You’re planning for […]
Read More… from INBOX INSIGHTS, November 17, 2021: Marketing Planning, 2022 Trends, Press Releases
INBOX INSIGHTS: (11/10) Tiktok, Marketing Measurement Basics, 2022 Planning :: View in browser We Have A Question For You Just one, though. Please take 30 seconds to answer this one question survey. Thank you! Getting Started With Marketing Measurement This past weekend I was lucky enough to catch up with a friend I hadn’t seen […]
INBOX INSIGHTS: 1 Question, Small Business Resources, Marketing Budgets (11/3) :: View in browser We Have A Question For You Just one, though. Please take 30 seconds to answer this one question survey. Thank you! Small Business Resources Last week I came across a new business in my town. It’s a small, organic, family-owned grocery […]
INBOX INSIGHTS: Data-Driven Decision-Making, Reporting Issues, Instagram Engagement (10/27) :: View in browser Learn how to prove the ROI of your marketing work and deliver better reports in our new on-demand class » How to Use Data to Make Decisions I have an updated predictive forecast for Trust Insights with a fresh set of keywords. […]
INBOX INSIGHTS: Effecting Change, Technical Content Marketing, Incrementality (10/20) :: View in browser Learn how to prove the ROI of your marketing work and deliver better reports in our new on-demand class » How Do You Effect Change Without Authority? Recently asked our Slack community what questions they had about change management. This one stuck […]
INBOX INSIGHTS: (10/13) Frameworks, Instagram Outage, Constructive Criticism :: View in browser Learn how to prove the ROI of your marketing work and deliver better reports in our new on-demand class » Marketing Frameworks I have been thinking about frameworks a lot lately. At its simplest form, a framework is a structure that will help […]
INBOX INSIGHTS: Consistency, Data-Driven Content Curation, Quitting Facebook (10/6) :: View in browser Learn how to prove the ROI of your marketing work and deliver better reports in our new on-demand class » Consistency is Key to Good Data Health Last week I restarted my strength training. You know what? It sucks to start over. […]
INBOX INSIGHTS: Project Failures, Content Marketing World, Content Roadmaps (9/29) :: View in browser Learn how to prove the ROI of your marketing work and deliver better reports in our new on-demand class » Where do projects fail? People. I forgot about writing this part of the newsletter this week. I blanked on it. In […]
INBOX INSIGHTS: New Website, Accountability, Personal Branding Lessons (9/22) Take a free course with MarketingProfs during the MarketingProfs Open House on September 23 here » Accountability We launched a new website. Let me say that with more enthusiasm. We launched a new website!!! This is a project that we started working on last year and […]
INBOX INSIGHTS: Research Tools, Slack and Discord, Thumbstopping Content (9/15) Want to know what works on Instagram? Watch the replay of Instagram Data-Driven Best Practices here » Tools for Researching Content I love sleep. I do it poorly and don’t get enough of it. So why would I stay up way later than I needed […]
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