INBOX INSIGHTS: Embracing Failure, 12 Days of Data (12/6) :: View in browser 👉 Pre-Register for our new Generative AI for Marketers course! Use EARLYBIRD300 for $300 off Embracing Failure: Why We Shy Away But Shouldn’t In last week’s newsletter I started the conversation about how we only sort of talk about failure. And then […]
Read More… from INBOX INSIGHTS, December 6, 2023: Embracing Failure, 12 Days of Data
INBOX INSIGHTS: Build Your Digital Twin with Custom GPT, Marketing Job Market (11/15) :: View in browser 👉 Pre-Register for our new Generative AI for Marketers course! Use EARLYBIRD300 for $300 off Perspectives on Failure, Part 1 Earlier this week I wrote about a failure I had recently. I didn’t share the story to get […]
Read More… from INBOX INSIGHTS, November 29, 2023: Dealing with Failure, Video Viewing Sites
INBOX INSIGHTS: Thanksgiving 2023 Edition (11/22) :: View in browser 👉 Pre-Register for our new Generative AI for Marketers course! Use EARLYBIRD300 for $300 off Thanksgiving 2023 Edition As is our tradition, this is the annual Trust Insights Thanksgiving newsletter. Every year our newsletter before Thanksgiving is a compilation of recipes and suggestions for leftovers. […]
Read More… from INBOX INSIGHTS, November 22, 2023: Thanksgiving 2023 Edition
INBOX INSIGHTS: Build Your Digital Twin with Custom GPT, Marketing Job Market (11/15) :: View in browser 👉 Pre-Register for our new Generative AI for Marketers course! Build a Custom GPT Model Did you know you can now clone yourself? Well, sort of. Over the weekend, OpenAI rolled out the ability to create your own […]
INBOX INSIGHTS: Solving Problems with Predictive Analytics, Testing AI Models (11/8) :: View in browser 👉 Please take our 1 question survey? Solving Specific Problems With Predictive Analytics Last week, John and I walked through how we do our predictive analytics and forecasting. You can watch that replay here. Even though we already covered the […]
INBOX INSIGHTS: ChatGPT Survey Analysis, Root Cause Analysis (11/1) :: View in browser 👉 Please take our 1 question survey Using ChatGPT for Survey Analysis Last week we ran our quarterly 1 question survey. We asked, “If you had money left over in your marketing budget this year, what would you spend it on?” You […]
Read More… from INBOX INSIGHTS, November 1, 2023: ChatGPT Survey Analysis, Root Cause Analysis
INBOX INSIGHTS: Data Governance, Hot Ones Text Analysis (10/25) :: View in browser 👉 Get our brand new Beginner’s Generative AI Starter Kit, no strings attached! Data Governance In case you weren’t aware, there were 11,038 Martech solutions available to you as of May 2023. We know that as of now, Q4 2023 there are […]
Read More… from INBOX INSIGHTS, October 25, 2023: Data Governance, Hot Ones Text Analysis
INBOX INSIGHTS: Be Remarkably Human, Generative AI and YouTube Consumption (10/18) :: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! Be Remarkably Human I was about to give some perspective on the Data Diaries post that Chris wrote for this […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss changing your MarTech stack and how to thoughtfully add new marketing technology to your existing tech stack. They talk through the importance of gathering requirements upfront to ensure you select tools that solve your specific business needs. Katie asks questions to […]
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INBOX INSIGHTS: Understanding Customer Needs With Purpose and Data (10/11) :: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! Understanding Customer Needs With a Purpose Each week when I sit down to write the opening to the newsletter I ask […]
Read More… from INBOX INSIGHTS, October 11, 2023: Understanding Customer Needs With Purpose and Data
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