Are you using your demographic data 23

{PODCAST} In-Ear Insights: AI and the Future of Content Marketing

In today’s episode of In-Ear Insights, listen in to co-founder Christopher Penn’s talk at this year’s Content Marketing World conference. In this episode, Chris walks through AI and the future of content marketing. Chris covers what AI is in use for content marketing today, examples of how it’s making a difference, and what to expect […]

Read More… from {PODCAST} In-Ear Insights: AI and the Future of Content Marketing

Are you using your demographic data 26

{PODCAST} In-Ear Insights: Predictive Analytics at INBOUND18

In today’s episode of In-Ear Insights, listen in to CEO Katie Robbert’s talk at this year’s INBOUND18 conference. Katie covers the spectrum of predictive analytics – what it is, why it matters, and how to get started. Enjoy the talk, and if you have questions about it, please visit www.TrustInsights.AI to ask her. If you’d […]

Read More… from {PODCAST} In-Ear Insights: Predictive Analytics at INBOUND18

Are you using your demographic data 28

{PODCAST} In-Ear Insights: What Are The Skills of a Data Scientist?

In this episode of In-Ear Insights, listen as co-founders Katie Robbert and Christopher Penn discuss the skills of a modern data scientist. What should a modern data scientist be able to do? Who is cut out to be a data scientist? What are the foundational skills people should learn who want to pursue data science? […]

Read More… from {PODCAST} In-Ear Insights: What Are The Skills of a Data Scientist?

Are you using your demographic data 12

{PODCAST} In-Ear Insights: What is Data Science?

In this episode of In-Ear Insights, listen as CEO Katie Robbert and Christopher Penn discuss the ins and outs of data science, answering questions such as: What is data science? What does a data scientist do? What isn’t data science? What’s the difference between data analytics and data science? The data science lifecycle Discussed in […]

Read More… from {PODCAST} In-Ear Insights: What is Data Science?

Are you using your demographic data 16

{PODCAST} In-Ear Insights: Team Bonding vs Team Building

In this episode of In-Ear Insights, listen as CEO Katie Robbert and Christopher Penn discuss the differences between team bonding and team building. Which is appropriate for what kind of situation? Tune in to hear how the activities differ, what NOT to do, and ways you can improve your company’s team growth initiatives. Machine-Generated Transcript […]

Read More… from {PODCAST} In-Ear Insights: Team Bonding vs Team Building

Are you using your demographic data 17

{PODCAST} In-Ear Insights: AI and the Future of Sales Keynote Audio

In today’s episode of In-Ear Insights, we present the audio from a recent keynote I gave at the National Speakers Association event in Los Angeles on the future of sales and how artificial intelligence will change it. We cover topics such as what AI is, what it isn’t, what it can and can’t do, and […]

Read More… from {PODCAST} In-Ear Insights: AI and the Future of Sales Keynote Audio

Are you using your demographic data 19

{PODCAST} In-Ear Insights: Governance of Marketing Technology and AI

In this episode of In-Ear Insights, listen as CEO Katie Robbert and Christopher Penn discuss the process of aligning marketing technology and artificial intelligence initiatives with best practices for governance and compliance as part of the run-up to the IBM Win with AI Summit. (register here for the summit in NYC!) One of the reasons […]

Read More… from {PODCAST} In-Ear Insights: Governance of Marketing Technology and AI

Are you using your demographic data 20

Marketing Insights Q&A: How to start a podcast?

Genevieve asks, “What tips would you give to someone wanting to start a podcast?” Having been a podcaster since 2005, I have so many. To keep it simple we’ll focus on the best practices. There are 10 basic best practices that are important for starting a podcast and doing it well for your business: Have clear, […]

Read More… from Marketing Insights Q&A: How to start a podcast?

Are you using your demographic data 21

{PODCAST} In-Ear Insights: Jobseekers and Personal Brands

In this episode of In-Ear Insights, listen as cofounders Katie Robbert and Christopher Penn discuss all things employment for jobseekers, such as: What jobseekers should be doing in interviews Tactical tips for LinkedIn profiles Is Comic Sans ever appropriate? What hiring managers really want How to demonstrate skills without breaking NDAs How many jobs to […]

Read More… from {PODCAST} In-Ear Insights: Jobseekers and Personal Brands

Are you using your demographic data 6

{PODCAST} In-Ear Insights: Cats and Dogs of Pet Influencer Marketing

In today’s episode of the In-Ear Insights podcast, we look at the power of pets – namely, dog and cat petfluencers. We dig into: What is an influencer? Why dogs make better influencers than cats when it comes to costumes. How to think about pet influencers, including analytics to assess. Tactical takeaways, such as where […]

Read More… from {PODCAST} In-Ear Insights: Cats and Dogs of Pet Influencer Marketing

Pin It on Pinterest