Category: professional development

What is First Party Data Second Party Data and Third Party Data 12

{PODCAST} In-Ear Insights: Combatting the Summer Slowdown

Posted on June 26, 2019 by cspenn

In this episode of In-Ear Insights, Katie and Chris talk the summer slowdown, the time of year when B2B marketers face ever-increasing out of office autoreplies and campaign performance historically drops. What should you do as a marketer during the known slow periods? Options discussed on the show include: Training and professional development Backlog creation […]

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The unaware audience 21

{PODCAST} In-Ear Insights: Learning, Training, and Professional Development

Posted on March 20, 2019 by cspenn

In this week’s In-Ear Insights, Katie and Chris discuss what it takes for marketing professionals to advance their own learning and development. Should they wait for formal training? If not, how should they approach learning in a field which is constantly changing? Listen to the audio here: Download the MP3 audio here. Need help with […]

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