This content was originally featured in the July 19, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-19-2023-innovation-prerequisites-twitter-vs-threads/. “Never have a good conversation behind closed doors.” Last week, someone on LinkedIn quoted me as posting, “Never have a good conversation behind closed doors.” This post is now 7 years old, but the comment stuck with her. You can read […]
This content was originally featured in the July 26, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-26-2023-agency-ai-readiness-ai-podcast-guests/. A few weeks ago I got to sit down and talk with my good friend, Brooke Sellas for her podcast, “The Marketing Agency Show”. In case you missed it, you can watch the episode here: https://www.youtube.com/watch?v=gmvJDiPuP18 In the episode, we talked […]
This content was originally featured in the January 25, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/01/inbox-insights-january-25-2023-growth-hacking-secrets-competitive-analysis/. I’m going to let you in on a poorly kept secret. “Hacking” isn’t a thing in business, or in marketing. When you start to unpack the definition of “growth hacking” what you’re talking about is process development, optimization, and agility. That’s […]
This content was originally featured in the December 14, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/12/inbox-insights-december-14-2022-words-of-wisdom-12-days-of-data/ For the second to last newsletter of 2022, I want to leave you with these words of wisdom: “See a lot of times when we wanna be a boss, we too bossy. A real boss has employees around him that’s better […]
This content was originally featured in the February 8, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/02/inbox-insights-february-9-2023-technical-continuity-planning-twitter-scraping/. Previously I talked about business continuity, and what happens when people leave. But what happens when the software you rely on to run your business makes a major change without warning? This is where you need technical continuity. A good example […]
This content was originally featured in the February 1, 2023 newsletter here: https://www.trustinsights.ai/blog/2023/02/inbox-insights-february-1-2023-business-continuity-planning-twitter-algorithm/. Do you have a business continuity plan? If you work at a larger organization, chances are you do. If you work at an organization that handles sensitive data, chances are you do. Every other day there have been announcements of massive layoffs. […]
Last week I came across a new business in my town. It’s a small, organic, family-owned grocery store and deli. I’ve seen them trying to open for the past year. I happened to be passing by and was surprised to see that there were lights on inside. When I went in, the owners were milling […]
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