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So What? Using SEO data to place sponsored content

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on sponsored content. We walk through what sponsored content is, determining if it’s the […]

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So What? Lessons Learned from a Year of Weekly Livestreams

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on what we learned over the past year of Weekly Livestreams. We walk through […]

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So What? Google PostMaster Tools

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on Google PostMaster Tools for your email marketing. We walk through the core features, […]

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So What? Analyzing Your Email Marketing Performance

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to measure and analyze your marketing performance. We walk through what KPIs […]

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So What? Understanding the LinkedIn Algorithm for Engagement

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we dig into four key findings about how LinkedIn works, based on engineering documentation and academic […]

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So What? Solutions in search of problems

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on solutions in search of problems. We walk through the problems with innovating, how […]

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So What? Consumer Trends – stable and unstable predictive data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on consumer trends. We walk through what a trend is, what data is stable […]

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So What? Introduction to Natural Language Processing

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!  In this week’s episode of So What? we focus on what Natural Language Processing is, why you should care, and how to use […]

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So What? How to measure your content

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on how to measure your content. We walk through understanding why you’re creating […]

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So What? Getting back on stage

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on getting back on stage. We walk through being mentally prepared, getting your […]

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