So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on out-of-the-box attribution models. We walk through the different types of models available […]
Spring Cleaning, 3 Year Anniversary, Content Republishing Learn how to improve your Twitter analytics with this free Trust Insights hands-on masterclass » Spring Cleaning Your Marketing Data As the weather warms up, our thoughts naturally turn to digging out of the winter. Around our homes, that means spring cleaning – getting rid of junk, sending […]
In this episode, Katie and Chris discuss the lessons learned after three years of being in business. What things went well? What things surprised us? What would we do differently? What’s on the horizon? For entrepreneurs and the curious, lots of takeaways about building a company from scratch. [podcastsponsor] Watch the video here: Can’t see […]
Read More… from {PODCAST} In-Ear Insights: Lessons Learned From 3 Years in Business
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Data and AI applications with Palantir for IBM Cloud Pak for Data IBM Developer via […]
Read More… from Marketing Analytics, Data Science and Leadership – March 22, 2021 Week In Review
Three Year Anniversary Edition Our Third Birthday This week, we’re celebrating the third anniversary of Trust Insights’ launch on March 19, 2018. Katie and I thought we’d take a look back at the ups and downs and what we’ve learned since then. What have been some of the biggest wins? Katie: The biggest win for […]
Read More… from In the Headlights, March 17, 2021: Three Year Anniversary Edition
In this episode, Katie and Chris discuss business development – a euphemism for sales – and how we’re thinking about growing the business as the pandemic begins to wind down. What are some of our favorite business development techniques? What doesn’t work? Listen in now! [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]
Read More… from {PODCAST} In-Ear Insights: Business Development and Sales
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science, and leadership you should be reading. Understanding Data Science from a Beginner’s Lens via @analyticsvidhya In this step, we just clean the […]
Read More… from Marketing Analytics, Data Science and Leadership – March 16, 2021 Week In Review
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on Facebook Live or YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to start making the most of your Google Analytics 4 property. […]
Title Case in Social Posts, Becoming Data Driven, GA4 Easy Wins Catch the latest Instagram brand and influencer statistics from over 1 million posts in our presentation from the Agorapulse Summit. Find out what works on Instagram » The First Step To Being Data-Driven Yesterday, I was checking out a discussion thread in Slack (you’ve […]
In this episode of In-Ear Insights, Katie and Chris discuss some of the silly questions interviewers had asked female guests on podcasts, especially questions related to gender and race. Learn what not to ask female guests, how to ask better questions of guests, and as a guest on someone else’s podcast, how to set appropriate […]
Read More… from {PODCAST} In-Ear Insights: What Not to Ask Female Guests on Your Podcast
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