In this week’s In-Ear Insights, we continue our focus on client retention with our guest Jay Baer. Join Katie and Chris, along with Jay, as they talk about client retention, what expectations to set, a farming strategy for clients and goodwill, how this crisis is different from the Great Recession, and much more. Learn more […]
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Did you miss our Data Science 101 for Marketers event at IBM? Catch the replay video, audio, slides, and transcript here and learn what you need to know about marketing data science basics! What do you know? When it comes to marketing analytics, there are four stages of knowing your data. You know what you […]
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. Facebook launches Messenger Kids in 74 new markets, makes it easier for children to add […]
Read More… from Marketing Analytics, Data Science and Leadership – April 27, 2020 Week In Review
Last week on Instagram R&B artist Babyface posted that he’d be doing a live stream on the weekend with Teddy Riley. You may not recognize them but if I said, “The guy who wrote all the good Boyz II Men songs is live streaming with the guy who did Michael Jackson’s Dangerous” a few more […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris talk to fellow agency owner and marketing superstar Mitch Joel. Mitch dishes on what agencies should be doing to retain clients, keep business, and move forward during a global crisis. You’ll learn some of his favorite tips, how to think about your […]
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Welcome, Agorapulse Summit friends! If you missed our Agorapulse Summit session, or want to watch it again, you can download it here. Optimization. More juice for the squeeze. Biggest bang for the buck. We hear these business cliches all the time, but we’re not really doing them, at least when it comes to content marketing. […]
I love cleaning. I do. Transforming something that is messy and unorganized into something that makes sense makes me incredibly happen. Finding order in the chaos. I find that aside from working out, it is the activity that really helps me clear my mind and problem solve. When I was younger I would clean with […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss SEO analytics. SEO is a marketing discipline crammed with data, but what data matters? What data is reliable? Listen in as they discuss common SEO metrics, what SEO data matters to business impact, and how to build an SEO analytics dashboard […]
Need to prove social media ROI? Watch our talk from the stage at Social Media Marketing World and learn how! Paracelsus once said, “the dose makes the poison”. When it comes to the difference between medicine and poison, sometimes it doesn’t take much to cross that line. The challenge is, where’s the line? The same […]
You’re busy. We get it. We’ve compiled some of the top-clicked and shared articles that you don’t want to miss. Here is a quick review of the top news in marketing analytics, data science and leadership you should be reading. The Ultimate Guide to Pinterest Marketing via @kbakes_2 With a Pinterest community, you can count […]
Read More… from Marketing Analytics, Data Science and Leadership – April 13, 2020 Week In Review
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