In-Ear Insights Digital Ghosts, AI Ethics, and Employment Agreements

In-Ear Insights: Digital Ghosts, AI Ethics, and Employment Agreements

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss your digital ghost. You will learn whether employers can put your digital ghost to work, the legal and ethical implications of employers using your digital assets, how to safeguard your digital likeness, and what you need to negotiate with your employer. […]

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Emerging Trend Identification

Emerging Trend Identification

This data was originally featured in the November 6th, 2024 newsletter found here: INBOX INSIGHTS, November 6, 2024: Take Care of Yourself, Emerging Trend Identification In this week’s Data Diaries, let’s explore more on the topic of trend identification, especially emerging trends. One of the great challenges of emerging trend analysis is… well, it’s emerging. […]

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UNDOING TOXIC CULTURES

Undoing Toxic Cultures

This post was originally featured in the October 30th, 2024 newsletter found here: INBOX INSIGHTS, October 30, 2024: Undoing Toxic Cultures, AI-Powered Buyer Journeys How Can We Undo a Toxic Culture? We’ve all been there. We’ve shown up to jobs that are just a paycheck. They don’t care about us, and we don’t care about […]

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INBOX INSIGHTS, November 27, 2024: Happy Thanksgiving from Trust Insights!

INBOX INSIGHTS: Happy Thanksgiving from Trust Insights! (11/27) :: View in browser 🦃 Happy Thanksgiving from Trust Insights! This week I put down the data and picked up the bread basket. I asked our Analytics for Marketers community about their favorite Thanksgiving side dishes. (Because let’s be honest, the sides are always the best part!) […]

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AI POWERED

AI-Powered Buyer Journeys

This data was originally featured in the October 30th, 2024 newsletter found here: INBOX INSIGHTS, October 30, 2024: Undoing Toxic Cultures, AI-Powered Buyer Journeys In this week’s Data Diaries, let’s take a step back and think for a second. What are generative AI tools like large language models really good at? Language, of course. They’re […]

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So What Q4 2024 Large Language Model Comparison and Bakeoff

So What? Q4 2024 Large Language Model Comparison and Bakeoff

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about the surprising performance of large language models in a […]

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DIGGING DEEP INTO PROBLEMS

Digging Deep Into Problems

This content was originally featured in the October 23rd, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand Are We Digging Deep Enough Into Our Problems? Are we digging deep enough into our problems? The answer is no. But wait. What about the 5Ps? I’m using that framework! […]

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INBOX INSIGHTS, November 20, 2024: Setting Boundaries, ChatGPT Turns 2

INBOX INSIGHTS: Setting Boundaries, ChatGPT Turns 2 (11/20) :: View in browser ✅ Download our newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Keeping the Human Element: Boundaries in an AI World Recently at #MPB2B, amidst discussions of emerging technologies and innovations, a profound theme emerged that […]

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In-Ear Insights Marketing Lessons From MarketingProfs B2B Forum

In-Ear Insights: Marketing Lessons From MarketingProfs B2B Forum

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their key takeaways from the MarketingProfs B2B Forum 2024. You will learn about the surprising reality of AI adoption in marketing. You will discover the challenges of accurately measuring AI usage and the inherent biases in current surveys. You will gain […]

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MARKETING HIRING DEMAND 2

Marketing Hiring Demand

This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand In this week’s Data Diaries, let’s check in on marketing hiring demand. Every month or so, we look at Indeed.com’s hiring demand for marketing jobs across six nations – USA, […]

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