INBOX INSIGHTS, September 20, 2023: Revisiting Marketing Tactics and Strategies

INBOX INSIGHTS: Revisiting Marketing Tactics and Strategies (9/20):: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! Re-Evaluate Your Opinions For most of my life I thought I didn’t like baked apples. Apple pie? No, thank you. Apple crisp? Pass. Apple […]

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In-Ear Insights Generative AI and the Future of work

In-Ear Insights: Generative AI and the Future of Work

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the impact of generative AI on businesses, especially hourly businesses like agencies. They explore the problems with time tracking and utilization rates, and how it breeds inefficiency. Katie shares her experience being forced to innovate on command. Chris talks about the […]

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The Role of AI in Marketing A Conversation with Katie Robert 22

Marketing Jobs Recession

This data was originally featured in the August 16, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/08/inbox-insights-august-16-2023-be-your-authentic-self-marketing-jobs-recession-8-16/. This week, let’s talk about a specific recession. There isn’t a broad recession, at least not one recognizable in normal economic data. This week let’s look at a place where there IS confirmed economic contraction: marketing jobs. You may remember this […]

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So What? Interpreting Customer Satisfaction Score Data

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Interpreting Customer Satisfaction Score Data. We walk through what customer satisfaction scores like NPS […]

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The Role of AI in Marketing A Conversation with Katie Robert 19

Auditing Marketing Tactics

This content was originally featured in the August 9, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/08/inbox-insights-august-9-2023-auditing-marketing-tactics-generative-ai-for-data/. Are your marketing tactics out of date? Trying to keep up with all the changes in technology is daunting, am I right? I know that at least some of you feel this way right now because we’ve talked. You’ve shared your […]

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INBOX INSIGHTS, September 13, 2023: CEOs and Generative AI, 2023 Holiday Retail Season Planning

INBOX INSIGHTS: CEOs and Generative AI, 2023 Holiday Retail Season Planning (9/13):: View in browser 👉 Get our free 2024 Marketing Planning Guide with weekly calendars for the best weeks to run major marketing campaigns! What Do CEOs Need to Do About Generative AI Employee Concerns? You’ve read plenty of articles about what C-Suite needs […]

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In-Ear Insights Who Owns Your Data

In-Ear Insights: Who Owns Your Data?

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the important issue of who owns your data. They talk about why companies need to be aware of who has access to their data, especially when using tools like Google Analytics or generative AI models. Katie and Chris explain how you […]

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The Role of AI in Marketing A Conversation with Katie Robert 21

AI-Driven Pumpkin Spice

This data was originally featured in the August 30, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/08/inbox-insights-august-30-2023-foundations-of-innovation-ai-driven-pumpkin-spice/. This week, it’s pumpkin spice season! Well, specifically, it’s the peak of search inquiries about all things pumpkin spice. However, we’re going to do things slightly differently this year, rather than just our usual roundup. That’s a good place to start […]

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So What? Identifying Generative AI Use Cases using a 2×2 Matrix

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode!   In this week’s episode of So What? we focus on Identifying Generative AI Use Cases using a 2×2 Matrix. We walk through how […]

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The Role of AI in Marketing A Conversation with Katie Robert 16

AI-driven versus Artisanal

This content was originally featured in the newsletter found here: https://www.trustinsights.ai/blog/2023/08/inbox-insights-artisanal-vs-ai-chatgpt-and-job-losses-8-2/. 30% of jobs, 80% of jobs, 100% of jobs. AI will take all the jobs. These are the headlines we read every single day. Worry about AI. Your job is not safe. “As person skilled at AI is more productive than a person who […]

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