INBOX INSIGHTS, August 23, 2023: AI Culture Shift, Non-Language Data and AI

INBOX INSIGHTS: AI Culture Shift, Non-Language Data and AI (8/23):: View in browser 👉 đź“• Get our new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost đź“• 👉 Watch the newest version of our keynote talk, the Marketing Singularity, recorded live at MAICON 2023! đź“ş AI Is a Culture Shift […]

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In-Ear Insights Analytics Use Cases for Large Language Models

In-Ear Insights: Analytics Use Cases for Large Language Models

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how to leverage large language models like ChatGPT with your business analytics data. We talk through real examples of using AI to analyze CRM data for buyer personas, extract tables from PDFs, summarize PowerPoints into executive briefs, transform your data into […]

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The Role of AI in Marketing A Conversation with Katie Robert 13

Threads vs Twitter

This data was originally featured in the July 19, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-19-2023-innovation-prerequisites-twitter-vs-threads/. In this week’s Data Diaries, let’s take a look at whether Threads has had any material impact thus far on Twitter. Threads was clearly intended to be a competitive service for Twitter. Now that it’s been almost two weeks since its […]

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So What? Audio Production Bakeoff

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on audio production. We walk through two different approaches for making audio sound better for […]

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The Role of AI in Marketing A Conversation with Katie Robert 7

What we get wrong about innovation

This content was originally featured in the July 19, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-19-2023-innovation-prerequisites-twitter-vs-threads/. “Never have a good conversation behind closed doors.” Last week, someone on LinkedIn quoted me as posting, “Never have a good conversation behind closed doors.” This post is now 7 years old, but the comment stuck with her. You can read […]

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INBOX INSIGHTS, August 16, 2023: Be Your Authentic Self, Marketing Jobs Recession (8/16)

INBOX INSIGHTS: Be Your Authentic Self, Marketing Jobs Recession (8/16):: View in browser 👉 đź“• Get our new book, The Woefully Incomplete Book of Generative AI, absolutely free of financial cost đź“• 👉 Watch the newest version of our keynote talk, the Marketing Singularity, recorded live at MAICON 2023! đź“ş Be Your Authentic Self I’m […]

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In-Ear Insights How To Use Generative AI For Competitive Analysis

In-Ear Insights: How To Use Generative AI For Competitive Analysis

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss how large language models with perfect memory can assist with competitive analysis. They explain how these tools can quickly synthesize vast amounts of public data to provide insights into competitors’ offerings, differentiation, and performance. Katie and Chris note the importance of […]

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The Role of AI in Marketing A Conversation with Katie Robert 12 1

ChatGPT Code Interpreter

This data was originally featured in the July 12, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-ai-efficiencies-ripple-effects-chatgpt-code-interpreter/. In this week’s Data Diaries, let’s take a brain-melting look at the newest AI data analysis tool, GPT-4 Code Interpreter from OpenAI. Housed within the familiar ChatGPT interface, Code Interpreter is part of the $20/month paid plan, and after you see […]

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So What? How to audit your marketing tactics with the 5Ps

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to audit your marketing tactics with the 5Ps. We walk through the basics […]

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The Role of AI in Marketing A Conversation with Katie Robert 6

How to get your agency ready for AI

This content was originally featured in the July 26, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/07/inbox-insights-july-26-2023-agency-ai-readiness-ai-podcast-guests/. A few weeks ago I got to sit down and talk with my good friend, Brooke Sellas for her podcast, “The Marketing Agency Show”. In case you missed it, you can watch the episode here: https://www.youtube.com/watch?v=gmvJDiPuP18 In the episode, we talked […]

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