This content was originally featured in the December 14, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/12/inbox-insights-december-14-2022-words-of-wisdom-12-days-of-data/ For the second to last newsletter of 2022, I want to leave you with these words of wisdom: “See a lot of times when we wanna be a boss, we too bossy. A real boss has employees around him that’s better […]
Katie and Chris answer your marketing, data, and AI questions every Monday. This week, Melanie asked, “I lost my content job two weeks ago; my employer wants to save money and use ChatGPT exclusively for marketing messaging. What ChatGPT skills to avoid job loss do you recommend I develop (or certifications I should attain) […]
Read More… from Mailbag Monday: ChatGPT skills to avoid job loss?
INBOX INSIGHTS: Predicting When Not To Send Email, Substack Newsletters :: View in browser 👉 Got a Google Analytics 4 emergency? We can help. Using Predictive Forecasting to Not Send Email Did you know that in the United States, the week of July 4th is the worst week of the year to send email? We […]
The Netflix TV series Warrior Nun was cancelled on December 13, 2022. As with so many other shows and franchises, fans of the series took to social media to protest it – but the Warrior Nun fandom took a different approach. Rather than uncoordinated yelling, fans self-organized in what was one of the most interesting […]
Read More… from Data Science, Analytics, and AI Behind the Save Warrior Nun Campaign
Katie and Chris answer your marketing, data, and AI questions every Monday. This week, Lucas asked, “What are the top 3-5 metrics we should be using in GA4 that we maybe don’t know about?” Tune in every Monday to get your question answered! Got a question you want us to answer? Reach out […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on podcast marketing measurement. We walk through how to create a measurement plan from your […]
Read More… from So What? Launching a podcast – podcast marketing measurement
This content was originally featured in the May 3, 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/05/inbox-insights-may-3-2023-b2b-influencer-marketing-chatgpt-professional-development/ I wanted to take a break from talking about AI this week and switch gears. Instead, let’s talk about something that AI can’t do – B2B Influencer Marketing. At it’s core, B2B Influencer Marketing is about human connection. At the start […]
Read More… from What does everyone get wrong about B2B Influencer Marketing?
INBOX INSIGHTS: Monthly Reporting Part 4, Common Crawl in AI (6/28) :: View in browser 👉 Until July 2, take 50% off our Google Analytics 4 course with discount code TENDAYSLEFT 👉 Want someone to just do it for you? Let us know how we can help. Monthly Reports, Part 4: Performance Wow, you’ve stuck […]
Read More… from INBOX INSIGHTS, June 28, 2023: Monthly Reporting Part 4, Common Crawl in AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the limitations of data science skills. They explore the various aspects of data science and what it truly means to be a data scientist. They touch upon the importance of understanding the scientific method and how it applies to data science. […]
Read More… from In-Ear Insights: Limitations of Data Science Skills
This data was originally featured in the June 1, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/06/inbox-insights-june-1-2022-google-analytics-4-course-metrics-going-the-wrong-way-analytics-as-a-mirror/. In this week’s Data Diaries, let’s look at an example of putting analytics data into action. One of the challenges of analytics is that it’s inherently rearward-looking; analytics data is like looking in the rear-view mirror of a car while driving. […]
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