INBOX INSIGHTS: Do You Need to Be An AI Expert, Economic Indicators Part 3 (10/16) :: View in browser Catch the replay of our recent talks! Katie’s MAICON talk, Managing the People who Manage AI Chris’ MAICON talk, The Future of AI is Open Chris’ INBOUND24 workshop, Building a Data-Driven, AI-Powered Customer Journey Map Do […]
In-Ear Insights: Responsible AI Part 4: Implementing Responsible AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss implementing Responsible AI in your business. Learn how to align AI with your company values, establish accountability, ensure fairness in AI outputs, and maintain transparency in your AI practices. By understanding these elements, you can unlock the true potential of AI […]
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Pumpkin Spice AI
This data was originally featured in the August 28th, 2024 newsletter found here: INBOX INSIGHTS, August 28, 2024: The Productivity Paradox, Pumpkin Spice AI In this week’s Data Diaries… well, I apologize. We have to continue on the tradition. It’s pumpkin spice season, and that means it’s time for our annual peek at pumpkin spice […]
Unlocking Data-Driven Growth
Unlocking Data-Driven Growth: How Enterprise Leaders Can Leverage AI Tools for Enhanced Customer Experiences and Operational Efficiency The evolution and popularity of generative AI are reshaping the business landscape, and its potential for data-rich enterprises is undeniable. Forward-thinking CMOs, VPs of Marketing, and Data & Analytics leaders are recognizing the transformative power of AI tools, […]
INBOX INSIGHTS, September 18, 2024: Overcoming AI Resistance, OpenAI o1 Model
INBOX INSIGHTS: Overcoming AI Resistance, OpenAI o1 Model (9/18) :: View in browser Catch the replay of our MAICON talks! Katie’s talk, Managing the People who Manage AI Chris’ talk, The Future of AI is Open How to Overcome Resistance to AI Integration in Your Organization At MAICON last week, I talked about managing the […]
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In-Ear Insights: MAICON 2024 Key Takeaways
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss their key takeaways from the Marketing AI Conference (MAICON) 2024. Learn why scaling AI beyond consumer tools like ChatGPT is crucial for businesses looking to leverage its full potential. Discover why process decomposition is essential for successfully integrating AI into your […]
Building Powerful ICPs with Generative AI – Final Summary
This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter “Inbox Insights” The Human-AI Partnership: Unlocking Marketing Magic in a Data-Driven World In the last couple of weeks, we’ve discussed the various ways in which the […]
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Building Powerful ICPs with Generative AI: Part 4
This blog series is a collaboration between artificial intelligence and human expertise. Inspired by the insightful content written by Katie Robbert, CEO of Trust Insights, from their weekly newsletter “Inbox Insights” Advanced ICP Strategies: Level Up Your Customer Understanding Have you ever rented a bike to explore a new city, and while everything is beautiful, […]
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INBOX INSIGHTS, September 11, 2024: Pro Tips for Events, AI Job Growth
INBOX INSIGHTS: Pro Tips for Events, AI Job Growth (9/11) :: View in browser 👉 Download our newly updated Generative AI Power Pack of Cheat Sheets Pro Tips for Attending and Speaking at an Event This week Trust Insights is on the road! Not just Chris, I’m also hitting the road. We’re speaking at MAICON […]
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In-Ear Insights: Responsible AI Part 3, Data Privacy
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the importance of data privacy when using generative AI for marketing. You’ll discover the risks of blindly trusting AI vendors and the critical role of transparency in building trust with your audience. Learn why a robust AI responsibility plan is not […]
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