So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Universal analytics data migration. We walk through how to prepare for a Universal Analytics […]
People are willing to tell you want to do, whether you want to hear it or not. This means we get good advice and we often get a lot of really bad advice. Like, really really bad. I asked our Slack Community, Analytics for Marketers, what the worst advice was that they ever received was. […]
INBOX INSIGHTS: Universal Analytics Migration, LGBTQ+ Hate Crimes (5/31) :: View in browser 
31 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 Want someone to just do it for you? Let us know how we can help. Should You Migrate Universal […]
Read More… from INBOX INSIGHTS, May 31, 2023: Universal Analytics Migration, LGBTQ+ Hate Crimes
Part of Pride Month is acknowledging that while American society has come a long way towards accepting lesbians, gays, bisexuals, transgender, and queer folks, there’s still a long way to go and a lot of work for all of us to do. As important as it is to celebrate diversity in things like sexual orientation […]
In this week’s In-Ear Insights, Katie and Chris review marketing mix modeling, media mixed modeling, and whether Tiktok’s Marketing Mix Modeling study has any insights marketers can learn from. Tune in to find out more! [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the […]
Read More… from In-Ear Insights: Tiktok and Marketing Mix Modeling
This data was originally featured in the June 8, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/06/inbox-insights-june-8-2022-commuting-rto-carbon-impact/ In this week’s Data Diaries, let’s talk about data storytelling and Katie’s perspective on commuting and its toll on workers. The folks at LinkedIn even pointed out that commutes are what may be blocking more employees from returning to work. One […]
Read More… from What data storytelling shows us about commuting and its toll on workers
Katie and Chris answer your marketing, data, and AI questions every Monday. This week, Stacia asked, “If you are starting a brand from scratch, where should I start? Tune in every Monday to get your question answered! Got a question you want us to answer? Reach out to us at trustinsights.ai/contact or join […]
Read More… from Mailbag Monday: If I am starting a brand from scratch, where should I start?
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on the Bullseye Framework. We walk through what exactly is the Bullseye Framework, how […]
Read More… from So What? Choosing tactics and campaigns – the Bullseye Framework
This content was originally featured in the March, 8 2023 newsletter found here: https://www.trustinsights.ai/blog/2023/03/inbox-insights-march-8-2023-starting-over-chatgpt-apps/ You know what really, really sucks? Starting over. Sometimes the best-laid plans really don’t work out and you have to scrap everything and rethink it all. That’s where I’m at with one of the aspects of the business. Heading into the […]
INBOX INSIGHTS: Harmful AI Choices, AI in the News (5/24) :: View in browser 38 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 Want someone to just do it for you? Let us know how we can help. Are Your AI […]
Read More… from INBOX INSIGHTS, May 24, 2023: Harmful AI Choices, AI in the News
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