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{PODCAST} In-Ear Insights: How Important Is Accuracy?

Posted on by cspenn

In this week’s In-Ear Insights, Katie and Chris tackle how to present analytics and data to stakeholders in a world where opinion and emotion increasingly triumphs over data and basic facts. How important is accuracy? How do we stay true to our commitments to be data-driven when decisions are made with emotions? Tune in to […]

Setting expectations around economic events like recessions.

Posted on November 29, 2022 by cspenn

This data was originally featured in the October 5, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/10/inbox-insights-october-5-2022-business-cases-for-strategy-recession-indicators/ In this week’s Data Diaries, let’s talk about setting expectations around economic events like recessions. The other day, a friend shared this on LinkedIn: “A lot of people estimate this recession will last five years. It means that you’ll read many […]

Thanksgiving 2021 Special Edition

Posted on November 24, 2022 by cspenn

This data was originally featured in the November 24, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/11/inbox-insights-november-24-2021-the-thanksgiving-2021-special-edition/ In this week’s Data Diaries, let’s have a bit of fun for the Thanksgiving holiday. One of the data sources that’s interesting to work with for getting practice doing data science tasks is the Open Food Facts database, a user-generated database […]

{PODCAST} In-Ear Insights: What Should My Salary Be?

Posted on by cspenn

In this episode of In-Ear Insights, Katie and Chris answer one of the most common questions for jobseekers: “What should my salary be?” Learn the two different methods for determining how much compensation to ask for, and ways to handle salary negotiations in interviews. Key points from this episode: 1. The first step in determining […]

What’s new with Instagram Engagement

Posted on November 22, 2022 by cspenn

This data was originally featured in the October 19, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/10/inbox-insights-october-19-2022-self-care-at-events-instagram-engagement/ In this week’s Data Diaries, let’s check in on Instagram engagement and see what’s changed. The last time we peeked, engagement rates were down across the board. What’s it looking like as we start to wind down 2022? Let’s first take […]

So What? Identifying red flags in the job market

Posted on November 18, 2022 by Katie Robbert

So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on identifying red flags in the job market. We walk through what they are, […]

A comprehensive list of data analytics courses

Posted on November 17, 2022 by Katie Robbert

As we head into the last few weeks of 2022, you might be thinking about our own or our team’s professional development. Maybe you want a refresher, or maybe we just rebooted your marketing career. Whatever the case, here is a comprehensive list of data analytics courses. MarTech Courses: – Google Analytics 4 Certification […]