In this week’s In-Ear Insights, Katie and Chris discuss the six dimensions of expertise, and what constitutes someone being an expert or not. Learn what the 6 dimensions are and whether or not someone should be considered an expert. [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the […]
Read More… from In-Ear Insights: In-Ear Insights: What Qualifies Someone As An Expert?
This data was originally featured in the June 29, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/06/inbox-insights-june-29-2022-how-about-some-good-news-personal-brand-quantified-self/. In this week’s Data Diaries, let’s look at how to analyze the most important dataset of all: our own health. Self-care is not only critical in times of stress, but we have access to more and better data than ever before. […]
Katie and Chris answer your marketing, data, and AI questions every Monday. This week, Jamal asked, “Which are the best reports that GA4 has to offer and why?” Tune in every Monday to get your question answered! Got a question you want us to answer? Reach out to us at trustinsights.ai/contact or join […]
Read More… from Mailbag Monday: Which are the best reports that GA4 has to offer and why?
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Universal analytics data migration. We walk through how to prepare for a Universal Analytics […]
People are willing to tell you want to do, whether you want to hear it or not. This means we get good advice and we often get a lot of really bad advice. Like, really really bad. I asked our Slack Community, Analytics for Marketers, what the worst advice was that they ever received was. […]
INBOX INSIGHTS: Universal Analytics Migration, LGBTQ+ Hate Crimes (5/31) :: View in browser 
31 days until Google Analytics’ Universal Analytics shuts down. Take our GA4 course to get going now on Google Analytics 4 Want someone to just do it for you? Let us know how we can help. Should You Migrate Universal […]
Read More… from INBOX INSIGHTS, May 31, 2023: Universal Analytics Migration, LGBTQ+ Hate Crimes
Part of Pride Month is acknowledging that while American society has come a long way towards accepting lesbians, gays, bisexuals, transgender, and queer folks, there’s still a long way to go and a lot of work for all of us to do. As important as it is to celebrate diversity in things like sexual orientation […]
In this week’s In-Ear Insights, Katie and Chris review marketing mix modeling, media mixed modeling, and whether Tiktok’s Marketing Mix Modeling study has any insights marketers can learn from. Tune in to find out more! [podcastsponsor] Watch the video here: Can’t see anything? Watch it on YouTube here. Listen to the audio here: Download the […]
Read More… from In-Ear Insights: Tiktok and Marketing Mix Modeling
This data was originally featured in the June 8, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/06/inbox-insights-june-8-2022-commuting-rto-carbon-impact/ In this week’s Data Diaries, let’s talk about data storytelling and Katie’s perspective on commuting and its toll on workers. The folks at LinkedIn even pointed out that commutes are what may be blocking more employees from returning to work. One […]
Read More… from What data storytelling shows us about commuting and its toll on workers
Katie and Chris answer your marketing, data, and AI questions every Monday. This week, Stacia asked, “If you are starting a brand from scratch, where should I start? Tune in every Monday to get your question answered! Got a question you want us to answer? Reach out to us at trustinsights.ai/contact or join […]
Read More… from Mailbag Monday: If I am starting a brand from scratch, where should I start?
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