A few weeks ago I was thinking about the unaware audience. How to help people realize that there was a problem and that you had a solution that would help. At that time, I was thinking about educational content that would support your solutions. It’s a good tactic, but it’s not the whole story. How […]
INBOX INSIGHTS, July 7, 2022: Outdated Plans, Personal Branding, Content Marketing Analytics
INBOX INSIGHTS: Outdated Plans, Personal Branding, Content Marketing Analytics (7/6) :: View in browser Take our new Google Analytics 4 for Marketers Course » Outdated Plans in a Modern World I saw something floating around the internet last week about how the Constitution, written over 200 years ago, was written by men who didn’t believe […]
{PODCAST} In-Ear Insights: Content Marketing Trends (2022)
In this episode, John and Chris discuss a roundup of the most commonly identified content marketing trends. Which trends are real, actual trends and which trends are simply recycled advice? What are the trends marketers are not paying attention to? Tune in to find out! [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]
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So What? Personal Brand Strategy
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we look at personal brand strategy. You’ll learn how to think about your personal brand with […]
Transmedia Storytelling
All too often when working with clients I see the same issue over and over. The marketing strategy is focused on individual digital channels, and not the story they want to tell. When you focus on the digital channels first they tend to become siloed and not complimentary. Chris explores this further in the Data […]
INBOX INSIGHTS, June 29, 2022: How About Some Good News, Personal Brand, Quantified Self
INBOX INSIGHTS: How About Some Good News, Personal Brand, Quantified Self (6/29) :: View in browser Take our new Google Analytics 4 for Marketers Course » And Now for Some Good News… Regardless of your opinions of the current state of the United States, I’m confident that we can agree on something. We’re all experiencing […]
{PODCAST} In-Ear Insights: Personal Brand Building Considerations
In this episode, Katie and Chris discuss personal branding considerations and challenge the notion of what a personal brand is. Do you have to be the loudest person in the room? How do you build a personal brand without being perceived as arrogant and full of yourself? Tune in to find out! [podcastsponsor] Watch the […]
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An analysis of working from home statistics
This data was originally featured in the April 20, 2022 newsletter found here: https://www.trustinsights.ai/blog/2022/04/inbox-insights-april-20-2022-data-governance-working-from-home-marketing-myths/ In this week’s Data Diaries, let’s look at working from home. At the start of the pandemic, most companies had to figure out how to move employee work to remote work as quickly and as safely as possible, when it was […]
So What? Mastering your job interviews
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on how to master your job interviews. We walk through how to prepare as […]
How to know if AI will take your job
This is a common question with a variety of answers. To help simplify, I’ve created a 2×2 matrix to categorize the work that you do so you. This way you can better determine if you should worry about what AI can do. Tada! The Trust Insights “Will AI take my job?” matrix! Ok, the name […]