So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on CloudFlare. We walk through what CloudFlare is, the features, and why marketers should […]
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I am going to give away the ending of this post. You need to reach the right audience. The right audience won’t run away if they know how the story ends. Give them a compelling conclusion and they will stick around to read the rest of the narrative. I love reading. I read a lot, […]
INBOX INSIGHTS: Commuting, RTO, Carbon Impact (6/8) :: View in browser Take our new Google Analytics 4 for Marketers Course » Out of Touch Employers If I had to take a wild guess, I would assume you’ve seen the emails from Elon Musk stating that employee must work a minimum of 40 hours a week, […]
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In this week’s In-Ear Insights, Katie and Chris talk through some of the latest data in marketing technology from Scott Brinker’s MarTech 9000. How much marketing technology is too much? Do we really need hundreds of options for CRM software? What lessons should we take from all this data. Tune in to find out! [podcastsponsor] […]
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This data was originally featured in the March 24, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/03/in-the-headlights-march-24-2021-spring-cleaning-3-year-anniversary-content-republishing/ In this week’s Rear View Mirror, we dig into the latest metrics on content republishing. How much content are we republishing, and does republishing work? In past issues, we’ve examined the art of republishing content and previously concluded that it does […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on Amazon AMP. We walk through what it is and how does it work as […]
“How do I get more leads?” is usually the first question we hear from prospects and clients. It’s a great question to start with, but it’s not the only question you should be asking. If you’re in the B2B segment, you know that it functions differently from B2C efforts. There is a lot more education […]
In this week’s In-Ear Insights, Katie and Chris discuss what to do when your metrics and KPIs go the wrong way. How do you diagnose your marketing operations and prioritize what to fix? What things are a waste of time? Tune in to find out! [podcastsponsor] Watch the video here: Can’t see anything? Watch it […]
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INBOX INSIGHTS: Google Analytics 4 Course, Metrics Going the Wrong Way, Analytics as a Mirror (6/1) :: View in browser Take our new Google Analytics 4 for Marketers Course » Did you hear? We just launched our Google Analytics 4 course! You probably got our sales email yesterday. But here I am talking about it […]
This data was originally featured in the March 10, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/03/in-the-headlights-march-10-2021-title-case-in-social-posts-becoming-data-driven-ga4-easy-wins/ In this week’s Rear View Mirror, we’ll answer Diana’s question. What effect does Title Case have on engagement of Instagram posts? To answer this question, we have to do a few things. First, we need to import captions/descriptions from Instagram, then […]
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