This post originally appeared on https://www.christopherspenn.com/2022/02/you-ask-i-answer-third-party-analytics-for-linkedin/ and was republished with permission from the author. Machine-Generated Transcript What follows is an AI-generated transcript. The transcript may contain errors and is not a substitute for watching the video. Christopher Penn 0:13 In today’s episode, Musa asks, at what point in a content creators life, should […]
Instagram Outage
Data originally featured in the October 13, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/10/inbox-insights-october-13-2021-frameworks-instagram-outage-constructive-criticism/ In this week’s Data Diaries, let’s take a look at the great Facebook Outage, with respect to Instagram engagement (mainly because on Facebook proper, brand performance is already so close to zero that the outage’s impact was negligible for unpaid efforts). A little […]
What Happens to Marketing When AI Can Write Like Humans?
This post originally appeared on the Marketing Artificial Intelligence Institute blog and was republished with permission. You can read the original here: https://www.marketingaiinstitute.com/blog/what-happens-to-marketing-when-ai-can-write-like-humans The simplest way to understand artificial intelligence is to think about it as a set of technologies and algorithms that are designed to make machines smart, to give them human-like capabilities […]
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So What? Who is doing your Marketing Strategy?
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? we focus on the people doing marketing strategy. We walk through including your people and ways […]
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INBOX INSIGHTS, March 2, 2022: How Can I Help Ukraine?
INBOX INSIGHTS: How Can I Help Ukraine? (3/2) :: View in browser How Can I Help Ukraine? I don’t know about you, but I find myself trying to breathe more deeply these days every time I open a social platform, check my email, or catch the news. With that, we’re skipping the usual newsletter this […]
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{PODCAST} In-Ear Insights: Introduction to Web3
In this week’s In-Ear Insights, the Trust Insights podcast, Katie and Chris tackle the basics of blockchain, cryptocurrencies, and NFTs under the umbrella of “Web3”. What is it? How does it work? Why should you care? What are the business implications and strategies you should pursue? Tune in to find out! [podcastsponsor] Watch the video […]
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Content Marketing World Twitter Strategy
Data originally featured in the September 29, 2021 newsletter found here: https://www.trustinsights.ai/blog/2021/09/nbox-insights-september-29-2021-project-failures-content-marketing-world-content-roadmaps/ In this week’s Data Diaries, we’re taking a look at Content Marketing World. One of the more interesting things the CMI team does is use the conference hashtag, #CMWorld, throughout the year for their content marketing Twitterchats each Tuesday. As a result, there’s […]
Do I Need AI? The Question Every Marketer Should Be Asking.
This post originally appeared on the Marketing Artificial Intelligence Institute blog and was republished with permission. You can read the original here: https://www.marketingaiinstitute.com/blog/do-i-need-ai-the-question-every-marketer-should-be-asking Do you need AI? Given all the hype, and forecasts of trillions of dollars in annual impact, whether you need AI in your marketing is a logical question to ask. But, […]
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Pros and Cons of Hiring a Marketing Consultant
In the past year, we’ve seen the “Great Resignation” – people quitting their jobs in large numbers in search of something different, something better. That leaves teams and companies short-handed. You might be able to get away with asking people to take on more responsibility for a short while, but it’s not a sustainable plan. […]
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INBOX INSIGHTS, February 23, 2022: People in Marketing, RFM Analysis, Data Analytics
INBOX INSIGHTS: People in Marketing, RFM Analysis, Data Analytics (2/23) :: View in browser Get the 12 Days of Data eBook totally free, no forms to fill out » Won’t Somebody Think of the People?! This week, we’re talking about the unsung heroes of Marketing and Data Science. The people! We cover it from the […]
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