So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]
Read More… from So What? Using Generative AI for Competitive Analysis
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss using generative AI for conference attendees. Using the MarketingProfs B2B Forum 2024 (#MPB2B), you will learn how to leverage AI to define your goals, create a detailed plan to achieve them, and optimize your conference experience. You’ll discover how to use […]
Read More… from In-Ear Insights: Generative AI for Conference Attendees
This data was originally featured in the July 10th, 2024 newsletter found here: INBOX INSIGHTS, JULY 10, 2024: DEVELOPING A SUSTAINABLE AI INTEGRATION STRATEGY, GHOST JOBS Well, hey there! Let’s chat about a topic that’s been buzzing around boardrooms and strategy meetings: integrating AI into your business. AI has transformative potential, but the real challenge […]
Read More… from Developing a Sustainable AI Integration Strategy
This content was originally featured in the June 26th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 26, 2024: ASSUMPTIONS OF TIME, GOLD STANDARD OF ATTRIBUTION I wrote about making assumptions about people’s time on LinkedIn the other day. Given the responses, I think it’s worth bringing up again. Here is the original post: Don’t use the […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn the trade of building GPTs for your business needs. Discover […]
Read More… from So What? Generative AI Best Practices for Building GPTs
This data was originally featured in the June 19th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 19, 2024: KEEPING PROJECTS ON THE RAILS, OVERCOMING ANALYSIS PARALYSIS WITH AI I’m in the middle of a kitchen renovation. If you’ve ever been through one, you know the experience can be stressful. Your level of involvement is likely […]
This data was originally featured in the June 19th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 19, 2024: KEEPING PROJECTS ON THE RAILS, OVERCOMING ANALYSIS PARALYSIS WITH AI In this week’s Data Diaries, let’s showcase one incredibly powerful, overlooked, underused application of generative AI, specifically large language models. Anyone who’s worked in analytics for more […]
This data was originally featured in the June 5th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 5, 2024: ROOT OF THE PROBLEM, GENERATIVE AI DATA Over the weekend, I noticed that I had poison ivy growing within my hydrangeas. I wanted it gone. I’m allergic to poison ivy and being an invasive plant, it spreads […]
This content was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE I thought I’d try an experiment this week. We’ve spent time internally building custom models for various purposes. I was curious how close to a polished post I could get […]
This data was originally featured in the May 15th, 2024 newsletter found here: INBOX INSIGHTS, MAY 15, 2024: FINDING YOUR WHY, MARKETING HIRING SLUMP CONTINUES FINDING YOUR “WHY” AND MANAGING EXPECTATIONS Expectations are a funny thing. The ones we put on ourselves, and the ones that others put on us. It’s easy to fall into […]
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