This data was originally featured in the April 9th, 2025 newsletter found here: INBOX INSIGHTS, April 9, 2025: AI Integration Strategy Part 1, AI Prompting Frameworks This week, let’s revisit prompting frameworks. A long time ago in AI years, Trust Insights created the RACE framework for AI prompting: Role: tell the model who it is Action: […]
This content was originally featured in the April 2nd, 2025 newsletter found here: INBOX INSIGHTS, April 2, 2025: Failing Up, AI Stability vs. Capability 
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INBOX INSIGHTS: AI Integration Strategy Part 3, AI Data Privacy (2025-04-23) :: View in browser Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here on Substack. Approaching AI Integration Strategically – Part 3: Implementation I once sat through a painful meeting where […]
Read More… from INBOX INSIGHTS, April 23, 2025: AI Integration Strategy Part 3, AI Data Privacy
This data was originally featured in the April 2nd, 2025 newsletter found here: INBOX INSIGHTS, April 2, 2025: Failing Up, AI Stability vs. Capability In this week’s Data Diaries, let’s talk about AI tool choice and software. One of the most common questions I’m asked at literally every event is what AI software an organization […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss MCP (Model Context Protocol) and agentic marketing. You’ll learn how MCP connects AI tools to automate tasks—but also why technical expertise is essential to use it effectively. You’ll discover the three layers of AI adoption, from manual prompts to fully autonomous […]
Read More… from In-Ear Insights: What is Model Context Protocol (MCP) And Agentic AI?
INBOX INSIGHTS: AI Integration Strategy Part 2, Survivorship Bias in AI (2025-04-16) :: View in browser Take our new course, Generative AI Use Cases for Marketers, now live! Watch This Newsletter Listen to the audio version here. Approaching AI Integration Strategically – Part 2: The 5P Framework Last week, I found myself in a […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about retrieval augmented generation (RAG) and how it helps you […]
Read More… from So What? Use cases for Retrieval Augmented Generation
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Retrieval Augmented Generation (RAG). You’ll learn what RAG is and how it can significantly improve the accuracy and relevance of AI responses by using your own data. You’ll understand the crucial differences between RAG and typical search engines or generative AI […]
Read More… from In-Ear Insights: What is Retrieval Augmented Generation (RAG)?
This data was originally featured in the March 19th, 2025 newsletter found here: INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News In this week’s Data Diaries, let’s talk about evaluating AI news. There’s a very nearly literal firehose of AI news spewing information at you every day. Since we last spoke a week […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn about vibe marketing and what it really means. You’ll discover why the […]
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