This data was originally featured in the March 12th, 2025 newsletter found here: INBOX INSIGHTS, March 12, 2025: Foundations in AI, AI Model Benchmarking In this week’s Data Diaries, let’s talk about AI benchmarks. In the AI world, and especially in the generative AI world, AI models are often rated by how they perform on […]
This content was originally featured in the March 5th, 2025 newsletter found here: INBOX INSIGHTS. March 5, 2025: Finding Joy in AI, Deep Research Prompting Finding Your Joy in Generative AI I’ve never been the person who gets excited about new tech just because it’s new tech. When everyone was raving about the latest shiny […]
INBOX INSIGHTS: Change Management in AI and SEO, Content Translation (2025-03-26) :: View in browser 
Pre-order our new course, Generative AI Use Cases for Marketers! Change Management: Navigating SEO for AI I’ve been thinking a lot about the shift happening in SEO lately. We’re no longer just optimizing for Google’s algorithms and human readers […]
Read More… from INBOX INSIGHTS, March 26, 2025: Change Management in AI and SEO, Content Translation
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss offsite optimization for generative AI. You’ll learn how to rethink your offsite SEO strategy to effectively engage with AI models. Discover how to identify the crucial data sources that AI uses to inform its knowledge. You will understand why traditional SEO […]
Read More… from In-Ear Insights: Offsite Optimization for Generative AI
This data was originally featured in the March 5th, 2025 newsletter found here: INBOX INSIGHTS. March 5, 2025: Finding Joy in AI, Deep Research Prompting In this week’s Data Diaries, we have an embarrassment of riches when it comes to AI-enabled deep research: For manual deep research, there’s Google’s NotebookLM For automated deep research there’s: […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to optimize content for AI. You’ll discover how to […]
Read More… from So What? SEO for AI Part 2: How To Optimize Content For AI
This post was originally featured in the February 26th, 2025 newsletter found here: INBOX INSIGHTS, February 26, 2025: Reviews, Marketing Job Demand Reviews: The Human Connection AI Can’t Replace Last week, I was grabbing coffee with our Account Manager, Kelsey, when she brought up something that has been bothering her. “I feel weird about putting […]
INBOX INSIGHTS: Data Governance, Managing AI News (2025-03-19) :: View in browser Pre-order our new course, Generative AI Use Cases for Marketers! Data Governance: The Step You Can’t Skip Picture this: Your demand gen team had just finished designing what you thought was the perfect ABM campaign. You’ve spent weeks aligning with sales on […]
Read More… from INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News
This post was originally featured in the February 19th, 2025 newsletter found here: INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats Finding Your First AI Win Last week, a member of our community shared something that hit home: “My CMO is pushing us to implement AI, but with our workload and […]
INBOX INSIGHTS: Foundations in AI, AI Model Benchmarking (2025-03-12) :: View in browser Take our new course, Mastering Prompt Engineering for Marketers! The Foundation Still Matters I was sitting in a lecture hall at Worcester Polytechnic Institute (WPI) last week, speaking to a room of bright students through the Women in Data Science (WIDS) […]
Read More… from INBOX INSIGHTS, March 12, 2025: Foundations in AI, AI Model Benchmarking
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