This data was originally featured in the June 26th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 26, 2024: KEEPING PROJECTS ON THE RAILS, GOLD STANDARD OF ATTRIBUTION In this week’s Data Diaries, let’s talk attribution. Wil Reynolds of Seer Interactive posted a really interesting, thoughtful article about measuring SEO and search in the age of AI, pointing […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how AI podcasting will change the way you think about […]
Read More… from So What? The Future of AI Podcasting: Trends and Predictions
This data was originally featured in the June 12th, 2024 newsletter found here: INBOX INSIGHTS, JUNE 12, 2024: UNIVERSAL ANALYTICS DATA, PROCESSING UNSTRUCTURED SOCIAL DATA In this week’s Data Diaries, let’s walk through a recent example of how generative AI can help us understand real-world data, taken from our Generative AI for Sales webinar. For […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI podcast editing techniques to enhance your workflow […]
Read More… from So What? AI Podcast Editing: Level Up Your Workflow
This data was originally featured in the May 29th, 2024 newsletter found here: INBOX INSIGHTS, MAY 29, 2024: DO CUSTOMERS WANT AI, DATA IS EVERYWHERE You’ve probably heard people say, “AI will do this, those skills are going to be irrelevant.” Last weekend, I had a conversation with a good friend, and she was telling […]
This data was originally featured in the May 29th, 2024 newsletter found here: INBOX INSIGHTS, MAY 29, 2024: DO CUSTOMERS WANT AI, DATA IS EVERYWHERE In this week’s Data Diaries, let’s revisit an important reminder that resurfaced during my travels this month. What is data? The Oxford English Dictionary defines it as “facts and statistics […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this week’s episode of So What? Christopher Penn, John Wall, and Katie Robbert walk through Google’s document leak & show you how […]
Read More… from So What? Using Generative AI to Build Marketing Plans
This content was originally featured in the May 22nd, 2024 newsletter found here: INBOX INSIGHTS, MAY 22, 2024: MEASURING ROI IN 2024, INSTAGRAM BRAND PERFORMANCE I thought I’d try an experiment this week. We’ve spent time internally building custom models for various purposes. I was curious how close to a polished post I could get […]
This data was originally featured in the May 15th, 2024 newsletter found here: INBOX INSIGHTS, MAY 15, 2024: FINDING YOUR WHY, MARKETING HIRING SLUMP CONTINUES FINDING YOUR “WHY” AND MANAGING EXPECTATIONS Expectations are a funny thing. The ones we put on ourselves, and the ones that others put on us. It’s easy to fall into […]
This data was originally featured in the May 15th, 2024 newsletter found here: INBOX INSIGHTS, MAY 15, 2024: FINDING YOUR WHY, MARKETING HIRING SLUMP CONTINUES In this week’s Data Diaries, by request from our friend Matt, we’re freshening up our employment data. Let’s take a look at open job positions to see how the economy […]
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