Welcome to the 12 Days of AI Use Cases! In this series, we’ll be looking at different use cases for AI – in particular, generative AI and large language models, the software that powers tools like ChatGPT, Google Gemini, and Anthropic Claude. Each day, we’ll look at the use case through the lens of the Trust […]
Read More… from 12 Days of AI Use Cases Day 6: Competitive SWOT Analysis
This content was originally featured in the October 23rd, 2024 newsletter found here: INBOX INSIGHTS, October 23, 2024: Digging Deep Into Problems, Marketing Hiring Demand Are We Digging Deep Enough Into Our Problems? Are we digging deep enough into our problems? The answer is no. But wait. What about the 5Ps? I’m using that framework! […]
INBOX INSIGHTS: Setting Boundaries, ChatGPT Turns 2 (11/20) :: View in browser ✅ Download our newly revised Unofficial Guide to the LinkedIn Algorithm, just updated with new information from LinkedIn Engineering! Keeping the Human Element: Boundaries in an AI World Recently at #MPB2B, amidst discussions of emerging technologies and innovations, a profound theme emerged that […]
Read More… from INBOX INSIGHTS, November 20, 2024: Setting Boundaries, ChatGPT Turns 2
This content was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 Catch the replay of our recent talks! Katie’s MAICON talk, Managing the People who Manage AI Chris’ MAICON talk, The Future of AI is Open […]
This data was originally featured in the October 16th, 2024 newsletter found here: INBOX INSIGHTS, October 16, 2024: Do You Need to Be An AI Expert, Economic Indicators Part 3 In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss navigating the unpredictable world of marketing strategic planning in uncertain times. You’ll discover valuable strategies for planning and adapting amidst unreliable data and ever-changing trends. Learn how to diversify your revenue streams and control what you can, even when external factors […]
Read More… from In-Ear Insights: Marketing Strategic Planning for Macro Trends in Uncertain Times
This data was originally featured in the October 9th, 2024 newsletter found here: INBOX INSIGHTS, October 9, 2024: AI and Annual Planning, Economic Indicators Part 2 In this week’s Data Diaries, we’re picking up from where we left off last week when it comes to economic indicators. This week, we’ll be using generative AI’s capabilities […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use AI for competitive analysis. You’ll discover how […]
Read More… from So What? Using Generative AI for Competitive Analysis
This content was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength Do I Need to Be an AI Expert? The past few weeks, I’ve been talking about how to approach weaving AI into your end-of-year planning. And maybe you’re […]
This data was originally featured in the September 25th, 2024 newsletter found here: INBOX INSIGHTS, September 25, 2024: Surviving End of Year Planning, Measuring AI Brand Strength In this week’s Data Diaries, we’re wrapping up our three part series on economic indicators. In part 1, we talked about what economic indicators are. In part 2, […]
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