This data was originally featured in the March 5th, 2025 newsletter found here: INBOX INSIGHTS. March 5, 2025: Finding Joy in AI, Deep Research Prompting In this week’s Data Diaries, we have an embarrassment of riches when it comes to AI-enabled deep research: For manual deep research, there’s Google’s NotebookLM For automated deep research there’s: […]
This data was originally featured in the February 26th, 2025 newsletter found here: INBOX INSIGHTS, February 26, 2025: Reviews, Marketing Job Demand In this week’s Data Diaries, let’s take a look at the hiring demand for marketers and other industries, part of our regular check-in to see how things are going. First, let’s look at the […]
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to prepare your data for AI so that it […]
This post was originally featured in the February 19th, 2025 newsletter found here: INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats Finding Your First AI Win Last week, a member of our community shared something that hit home: “My CMO is pushing us to implement AI, but with our workload and […]
INBOX INSIGHTS: Foundations in AI, AI Model Benchmarking (2025-03-12) :: View in browser 
Take our new course, Mastering Prompt Engineering for Marketers! The Foundation Still Matters I was sitting in a lecture hall at Worcester Polytechnic Institute (WPI) last week, speaking to a room of bright students through the Women in Data Science (WIDS) […]
Read More… from INBOX INSIGHTS, March 12, 2025: Foundations in AI, AI Model Benchmarking
This data was originally featured in the February 12th, 2025 newsletter found here: INBOX INSIGHTS, February 12, 2025: Why You Need a Skills Matrix, Skills Inventories In this week’s Data Diaries, let’s talk about the skills of artificial intelligence. As Katie highlighted in this week’s podcast and the opening section, one of the things we […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris answer the key question: What are AI agents? They discuss the surprising flaw in agentic AI that everyone is overlooking. You’ll unravel the mystery of what truly defines an AI agent and how it differs from simple automation. You’ll learn why blindly […]
This data was originally featured in the February 2nd, 2025 newsletter found here: INBOX INSIGHTS, February 2, 2025: Finding Clarity, Dealing with Missing Data In this week’s Data Diaries, we’re going to get adjacent to the third rail (politics), but it’s timely and important. Recent changes by the US government have taken thousands of useful […]
INBOX INSIGHTS: Finding AI Wins, AI Use Case Formats (2025-02-19) :: View in browser Take our new course, Mastering Prompt Engineering for Marketers! Finding Your First AI Win Last week, a member of our community shared something that hit home: “My CMO is pushing us to implement AI, but with our workload and deadlines, […]
Read More… from INBOX INSIGHTS, February 19, 2025: Finding AI Wins, AI Use Case Formats
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss deconstructing generative AI use cases. You will learn how to cut through the hype and understand how to truly use AI to solve real problems. You’ll discover a practical framework to break down complex AI initiatives into manageable steps. This episode […]
Read More… from In-Ear Insights: Deconstructing Generative AI Use Cases
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