This content was originally featured in the March 19th, 2025 newsletter found here: INBOX INSIGHTS, March 19, 2025: Data Governance, Managing AI News Data Governance: The Step You Can’t Skip Picture this: Your demand gen team had just finished designing what you thought was the perfect ABM campaign. You’ve spent weeks aligning with sales on […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Retrieval Augmented Generation (RAG). You’ll learn what RAG is and how it can significantly improve the accuracy and relevance of AI responses by using your own data. You’ll understand the crucial differences between RAG and typical search engines or generative AI […]
Read More… from In-Ear Insights: What is Retrieval Augmented Generation (RAG)?
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss data preparation for generative AI. You’ll learn why having high-quality data is the essential ingredient for getting valuable insights from AI tools. Discover how to ensure your data is clean, credible, and comprehensive, avoiding the pitfalls of ‘garbage in, garbage out’. […]
Read More… from In-Ear Insights: Data Preparation for Generative AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris answer the key question: What are AI agents? They discuss the surprising flaw in agentic AI that everyone is overlooking. You’ll unravel the mystery of what truly defines an AI agent and how it differs from simple automation. You’ll learn why blindly […]
This post was originally featured in the January 8th, 2025 newsletter found here: INBOX INSIGHTS, January 8, 2025: Rooted In The Basics, Marketing Jobs Report Rooted: to Establish Deeply and Firmly I know a lot of people have New Year’s traditions. We at Trust Insights are not excluded from that. As Michael Scott said, “I’m […]
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI strategy and how to stay sane amidst the whirlwind of constant AI advancements. You’ll discover practical strategies to navigate the overwhelming influx of new AI models and technologies. You’ll learn how to prioritize your business needs and focus your AI […]
Read More… from In-Ear Insights: AI Strategy for How To Keep up With AI Technology Changes
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Tiktok marketing and social media strategy diversification after the recent TikTok incident. You’ll learn how to create content that thrives regardless of platform changes. You’ll discover strategies to build a direct, trusting connection with your audience, reducing reliance on third-party platforms. […]
Read More… from In-Ear Insights: Tiktok Marketing, Social Media Strategy, and Diversification
INBOX INSIGHTS: Happy Thanksgiving from Trust Insights! (11/27) :: View in browser 
Happy Thanksgiving from Trust Insights! This week I put down the data and picked up the bread basket. I asked our Analytics for Marketers community about their favorite Thanksgiving side dishes. (Because let’s be honest, the sides are always the best part!) […]
Read More… from INBOX INSIGHTS, November 27, 2024: Happy Thanksgiving from Trust Insights!
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss navigating the unpredictable world of marketing strategic planning in uncertain times. You’ll discover valuable strategies for planning and adapting amidst unreliable data and ever-changing trends. Learn how to diversify your revenue streams and control what you can, even when external factors […]
Read More… from In-Ear Insights: Marketing Strategic Planning for Macro Trends in Uncertain Times
This data was originally featured in the September 11, 2024 newsletter found here: INBOX INSIGHTS, September 11, 2024: Pro Tips for Events, AI Job Growth In this week’s Data Diaries, in celebration of the Marketing AI Conference, let’s take a look at a fascinating new dataset from the Center for Security and Emerging Technology at Georgetown […]
Notifications
Newsletter
Podcast
