In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss navigating the pressure of AI transformation and competitive parity. You’ll learn why chasing AI trends without a clear purpose can harm your business. You’ll discover how to distinguish between merely optimizing current operations and driving real innovation. You’ll understand the importance […]
Read More… from In-Ear Insights: Generative AI Transformation vs. Optimization
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI strategy and how to stay sane amidst the whirlwind of constant AI advancements. You’ll discover practical strategies to navigate the overwhelming influx of new AI models and technologies. You’ll learn how to prioritize your business needs and focus your AI […]
Read More… from In-Ear Insights: AI Strategy for How To Keep up With AI Technology Changes
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Tiktok marketing and social media strategy diversification after the recent TikTok incident. You’ll learn how to create content that thrives regardless of platform changes. You’ll discover strategies to build a direct, trusting connection with your audience, reducing reliance on third-party platforms. […]
Read More… from In-Ear Insights: Tiktok Marketing, Social Media Strategy, and Diversification
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing data with generative AI. You’ll discover how to leverage AI to understand your marketing data better. You’ll learn powerful techniques to identify trends and patterns in your data, even if you’re not a data scientist. You’ll learn to use the […]
Read More… from In-Ear Insights: Analyzing Data with Generative AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss local AI, and open AI, and its implications for your business. You’ll discover how to protect your sensitive data by keeping it within your own systems. You’ll learn to reduce costs associated with large-scale AI tasks. You’ll find sustainable practices that […]
Read More… from In-Ear Insights: What is Local AI / Open Model AI?
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the challenges of 2024 and how they learned to thrive. You will discover how Trust Insights adapted to the rapid changes in AI and found success with their R&D process. Learn why focusing on foundational elements such as people and process […]
Read More… from In-Ear Insights: Trust Insights 2024 Year In Review
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss the new RAPPEL AI prompt framework for AI prompting, designed to simplify and improve your interactions with AI. Discover why priming the model is crucial for accurate results and how this framework helps you avoid common pitfalls. Learn how RAPPEL streamlines […]
Read More… from In-Ear Insights: The Trust Insights RAPPEL AI Prompt Framework Explained
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! INSERT GEMINI SUMMARY HERE FROM YOUTUBE CAPTION PROMPT: Watch the video here: Can’t see anything? Watch it on YouTube here. In this episode […]
Read More… from So What? Leveraging your ICP for Data Storytelling
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