In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss AI strategy and how to stay sane amidst the whirlwind of constant AI advancements. You’ll discover practical strategies to navigate the overwhelming influx of new AI models and technologies. You’ll learn how to prioritize your business needs and focus your AI […]
Read More… from In-Ear Insights: AI Strategy for How To Keep up With AI Technology Changes
This data was originally featured in the January 8th, 2025 newsletter found here: INBOX INSIGHTS, January 8, 2025: Rooted In The Basics, Marketing Jobs Report In this week’s Data Diaries, let’s kick off the new year (which somehow simultaneously feels like minutes ago and months ago) with a look at the marketing job market. How […]
INBOX INSIGHTS: Best Practices for Building and Measuring Trust (2025-01-22) :: View in browser 👉 Pre-register for our new course, Mastering Prompt Engineering for Marketers! Best Practices for Building Trust Given the ups and downs of this week, this year, this decade, I figured it would be a good time to revisit trust building. Chris […]
Read More… from INBOX INSIGHTS, January 22, 2025: Best Practices for Building and Measuring Trust
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss Tiktok marketing and social media strategy diversification after the recent TikTok incident. You’ll learn how to create content that thrives regardless of platform changes. You’ll discover strategies to build a direct, trusting connection with your audience, reducing reliance on third-party platforms. […]
Read More… from In-Ear Insights: Tiktok Marketing, Social Media Strategy, and Diversification
So What? Marketing Analytics and Insights Live airs every Thursday at 1 pm EST. You can watch on YouTube Live. Be sure to subscribe and follow so you never miss an episode! In this episode of So What? The Trust Insights weekly livestream, you’ll learn how to use generative AI to analyze data, starting with […]
Read More… from So What? How to use Generative AI to Analyze Data
This content was originally featured in the December 4th, 2024 newsletter found here: INBOX INSIGHTS, December 4, 2024: Securing Our Digital Ghosts, AI Use Cases The concept of a “digital ghost” has been on my mind lately, sparked by a recent conversation with Chris Penn. For those unfamiliar, your digital ghost is the collection of your […]
INBOX INSIGHTS: Considerations for Local AI, Data Analysis with AI (2025-01-15) :: View in browser 👉 Download Letters From The Corner Office, the annual book by Katie Robbert! No forms to fill out, no info to give. Four Considerations for Local AI Models I’ve been thinking a lot about the future of AI implementation in […]
Read More… from INBOX INSIGHTS, January 15, 2025: Considerations for Local AI, Data Analysis with AI
In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris discuss analyzing data with generative AI. You’ll discover how to leverage AI to understand your marketing data better. You’ll learn powerful techniques to identify trends and patterns in your data, even if you’re not a data scientist. You’ll learn to use the […]
Read More… from In-Ear Insights: Analyzing Data with Generative AI
This data was originally featured in the December 4th, 2024 newsletter found here: INBOX INSIGHTS, December 4, 2024: Securing Our Digital Ghosts, AI Use Cases In this week’s Data Diaries, let’s take a sneak peek at some data from our upcoming series, the 12 Days of AI Use Cases. This is the successor to the […]
This content was originally featured in the November 20th, 2024 newsletter found here: INBOX INSIGHTS, November 20, 2024: Setting Boundaries, ChatGPT Turns 2 Keeping the Human Element: Boundaries in an AI World Recently at #MPB2B, amidst discussions of emerging technologies and innovations, a profound theme emerged that transcended the technical specifications and implementation strategies. […]
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